000 01798cam a2200373 i 4500
005 20221101233053.0
008 101026s2010 nyuahc b 001 0 eng d
010 _a 2009025347
011 _aBIB MATCHES WORLDCAT
020 _a0415544688
_qhardback (alk. paper)
020 _a9780415544689
_qhardback (alk. paper)
020 _a0415544661
_qpbk. (alk. paper)
020 _a9780415544665
_qpbk. (alk. paper)
035 _a(ATU)b1181567x
035 _a(OCoLC)326670477
040 _aDLC
_beng
_erda
_cDLC
_dYDX
_dBWX
_dCDX
_dYDXCP
_dATU
050 0 0 _aHF5828.4
_b.T43 2010
082 0 0 _a659.1023
_222
100 1 _aTibbs, Andy,
_d1964-
_eauthor.
_91082234
245 1 0 _aAdvertising :
_bits business, culture and careers /
_cAndy Tibbs.
264 1 _aNew York :
_bRoutledge,
_c2010.
300 _ax, 217 pages :
_billustrations (chiefly colour), facsimiles, portraits ;
_c26 cm
336 _atext
_btxt
_2rdacontent
337 _aunmediated
_bn
_2rdamedia
338 _avolume
_bnc
_2rdacarrier
504 _aIncludes bibliographical references and index.
505 0 _aDoes advertising need another graduate? -- Resisting the usual -- Making the disinterested interested -- The future is bright, the future is digital -- Is creativity in your DNA? -- Time to get real-getting a job with an advertising agency -- Celebrities behaving badly : opportunities beyond the advertising agency -- Biog sticks and chocolate : life as a client -- The way ahead.
588 _aMachine converted from AACR2 source record.
650 0 _aAdvertising
_xVocational guidance
_9371975
907 _a.b1181567x
_b11-07-17
_c27-10-15
942 _cB
945 _a659.1023 TIB
_g1
_iA503942B
_j0
_lcmain
_o-
_p$152.50
_q-
_r-
_s-
_t0
_u2
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_w0
_x0
_y.i13082346
_z29-10-15
998 _ab
_ac
_b06-04-16
_cm
_da
_feng
_gnyu
_h0
999 _c1214000
_d1214000