000 42837cam a2200493 a 4500
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011 _aBIB MATCHES WORLDCAT
011 _aHas 1 WorldCat Holdings
020 _a9780915552610 (hbk.)
020 _a0915552612 (hbk.)
035 _a(ATU)b11588287
035 _a(OCoLC)799995265
040 _aATU
_cATU
050 4 _aHF5415.3
_b.A84 2007
082 0 4 _a658.834
_222
245 0 0 _aAdvances in consumer research.
_nVolume XXXV /
_reditors Angela Y. Lee, Dilip Soman.
246 3 _aACR07 Memphis
246 3 4 _aACR07Memphis
264 1 _aDuluth, MN :
_bAssociation for Consumer Research,
_cc2008.
300 _alix, 1053 p. :
_bill. ;
_c29 cm.
500 _a"0098-9258".
504 _aIncludes bibliographical references and index.
505 0 0 _g1.
_tChoices in Consumer Research: Unintended Consequences /
_rMerrie Brucks --
_g2.
_tAcr Fellows Address /
_rDonald R Lehmann --
_g3.
_tAcr Fellows Address Acr and Me /
_rKent B Monroe --
_g4.
_tConsumer Freedom from Consumer Culture Theory Perspectives /
_rDavid Glen Mick --
_g5.
_tWhat Counts as Knowledge in Judgment and Decision Making? /
_rJoel Huber --
_g6.
_tRigor in Information Processing Research /
_rMiguel Brendl --
_g7.
_tConsumers' Construal Levels: Organic Manipulations and Implications for Choice /
_rKelly Goldsmith --
_g8.
_tBridging Cultures: Theorizing the Spaces between Disciplines, Peoples and Consumer Identities /
_rLaurel Anderson --
_g9.
_tMoney Makes the World Go 'Round- and Other Interesting Effects on Affect, Consumption, Goal Pursuit, and Generosity /
_rKathleen Vohs --
_g10.
_tHealth Marketing: Understanding Consumer Response to Risk and Remedy Messages /
_rLisa E Bolton --
_g11.
_tUnderstanding the Role of Co-Creation in Fantasy and Fun /
_rAndrew Baker --
_g12.
_tWhat Drives Word of Mouth: A Multi-Disciplinary Perspective /
_rPeeter W. J. Verlegh --
_g13.
_tNew Insights in Consumer Point-of-Purchase Decision Making /
_rRyan Hamilton --
_g14.
_tTemporal Consumption: How Time Influences our Memories of the Past, our Enjoyment of the Present, and our Preference for the Future /
_rLief Nelson --
_g15.
_tThe Multiple Routes of Affective Influences on Consumer Behavior /
_rJiewen Hong --
_g16.
_tUnderstanding Collaboration and Collective Production: New Insights on Consumer Co-Production /
_rAshlee Humphreys --
_g17.
_tCommercial Mythology and the Global Organization of Consumption /
_rEric Arnould --
_g18.
_tConsumption, Health, and Consumer Wellbeing /
_rJason Riis --
_g19.
_tConsumption over Time: Predictions of Future Use and Value /
_rAnastasiya Pocheptsova --
_g20.
_tCategories in Context /
_rKristin Diehl --
_g21.
_tIs Beauty Only Screen Deep? Perceptions of Avatars in Computer-Mediated Environments /
_rNatalie T. Wood --
_g22.
_tErroneous Lay Theories of Future Affect: Processes and Consequences /
_rCecile Cho --
_g23.
_tConsumer Motivation: Identifying Factors that Increase Goal Adherence /
_rMinjung Koo --
_g24.
_tSex and Consumption: Empirical and Theoretical Advances /
_rDarren Dahl --
_g25.
_tMindset-Dependent Consumer Decision Making /
_rMichal Maimaran --
_g26.
_tBridging the Gap between Behavioral and Humanistic Perspectives to Improve Consumer Welfare: A Focus on Communication of Prescription Drug Information /
_rDavid Brinberg --
_g27.
_tSocial Contagion Effects in Marketing /
_rSuresh Ramanathan --
_g28.
_tFeeling Mixed? Emerging Perspectives on Mixed Emotions and Consumer Responses /
_rA. Peter McGraw --
_g29.
_tHealth Communication and Consumer Action: Promise and Pitfalls /
_rChristine Moorman --
_g30.
_tAttraction and Compromise Effects Revisited: The Role of Attribute Characteristics and Representation in Context Effects /
_rSelin A Malkoc --
_g31.
_tBreaking Behavior Repetition: New Insights on the Role of Habits and Intentions /
_rPierre Chandon --
_g32.
_tDeal or no Deal? The Neural Basis of Decision Utility and Loss Aversion During Consumer Decision-Making /
_rHilke Plassmann --
_g33.
_tOn the Metacognition of Emotions: What I Think about How I Feel /
_rAparna A. Labroo --
_g34.
_tIndulgence and Guilt: Evaluating the Boundaries of Consumers' Guilt-Management Strategies /
_rPatti Williams --
_g35.
_tConsumer Response to Aesthetic Aspects of Product Design: 1-, 2-, and 3-Dimensional Perspectives /
_rWes Hutchinson --
_g36.
_tEntertainment-Education: Dramatic Vehicles and Health Education /
_rBarbara Stern --
_g37.
_tTo Breakup or Make Up? The Psychology of Consumer Forgiveness /
_rCassie Mogilner --
_g38.
_tOwnership: How Thought, Effort, Emotion, and Memory Influence the Desirability of Possessions /
_rCarey Morewedge --
_g39.
_tSubjective Time and Decisions: The Role of Perception and Experience of Time in Consumer Decision Making /
_rSelin A Malkoc --
_g40.
_tInfluences on Spending: Mental Accounts and Self-Control /
_rKaren Stilley --
_g41.
_tThe Ties That Bind: Transnational Families, Transnational Consumption /
_rMary C Gilly --
_g42.
_tAlternative Perspectives on Consumer Judgment and Choice /
_rItamar Simonson --
_g43.
_tWhat's Your Motivation? Affective and Cognitive Processes that Motivate Behavior and Choices /
_rKelly Goldsmith --
_g44.
_tThere is a Time and Place and a Person to Vote for: Issues in Political Persuasion /
_rAkshay Rao --
_g45.
_tFrom Tools to Theories: How Different Methodologies May Impact Theory Development in Brand Relationship Research /
_rChristie Nordhielm --
_g46.
_tThe Social Nature of Consumer Behavior /
_rDebora Viana Thompson --
_g47.
_tConsuming Uncertainty: Feelings, Expectations, and Wishful Thinking in Consumer Choice and Experience /
_rEduardo B Andrade --
_g48.
_tDoing Family: The Temporal and Spatial Structuring of Family Consumption /
_rLinda Price --
_g49.
_tThe Role of Power In Consumer Behavior: New Perspectives and Insights /
_rDerek D Rucker --
_g50.
_tHow Stock Prices Influence Investment Behavior /
_rSusan Jung Grant --
505 0 0 _g51.
_tConsidering the Alternatives: Cognitive Mechanisms Underlying Choice Processes /
_rKarim Kassam --
_g52.
_tReal Consumers Have Curves: The Effects of Body Esteem and Weight on Consumer Responses to Marketing Stimuli /
_rElizabeth Gelfand Miller --
_g53.
_tExploring The Evolving Terrain of Consumer-Generated Brand Content /
_rSusan Fournier --
_g54.
_tPolitics and Consumption /
_rYesim Ozalp --
_g55.
_tThe Role of Cognitive Processes in Overcoming Self-Control Failures /
_rSabrina Bruyneel --
_g56.
_tWhat Do You Think: The Role of Others' Opinions in the Marketplace /
_rRohini Ahluwalia --
_g57.
_tHomo Consumicus: Emerging Research in Evolutionary Consumer Behavior /
_rNicole L. Mead --
_g58.
_tAdvances in Regulatory Focus and Regulatory Fit Theory: Effects on Consumer Search, Consumer Satisfaction, and Self-Control /
_rMichel Tuan Pham --
_g59.
_tAdvances in Judgmental and Inferential Heuristics /
_rXianchi Dai --
_g60.
_tThe Best Offense is a Good Defense: Consumers' Defense-Motivated Strategies and their Effects on Memory, Choice, Preferences and Tastes /
_rMartin Zemborain --
_g61.
_tTruth or Consequences: The Ups and Downs of Perspective-Taking on the Accuracy of Predictions /
_rKatherine Burson --
_g62.
_tResolving Dilemmas Posed by Personal Sacrifices: Facilitators and Hindrances to Charitable Giving /
_rSergio Carvalho --
_g63.
_tDazed and Confused by Choice: Antecedents and Consequences of Consumers' Desire for Choice Freedom /
_rSimona Botti --
_g64.
_t"Do Unto Others.": The Influence of Others on Perceptions of Price (Un)Fairness /
_rA. Peter McGraw --
_g65.
_tHaving vs. Doing: Materialism, Experientialism, and the Experience of Materiality /
_rMichelle F. Weinberger --
_g66.
_tShould Marketers Use Price Partitioning or Total Prices? /
_rSilke Bambauer --
_g67.
_tThe Influence of Culture on Responses to the Globe Dimension of Performance Orientation in Advertising Messages - Results from the U.S., Germany, France, Spain, and Thailand /
_rSandra Diehl --
_g68.
_tUnsuccessful Purchase Experiences and Future Consumer Decisions: Effects of Initial Goal Setting Processes and Counterfactual Thoughts /
_rJune-Hee Na --
_g69.
_tEffect of Goal Salience and Goal Conflict on Typicality: The Case of "Health Food" /
_rHiba El Dahr --
_g70.
_tVerticalization: The Impact of Channel Strategy on Product Brand Loyalty and the Role of Involvement in the Fashion Industry /
_rHanna Schramm-Klein --
_g71.
_tThe Influence of In-Store Experiential Events on Shopping Value Perceptions and Shopping Behavior /
_rSean Sands --
_g72.
_tConsuming $30-a-Pound Cheese: The Role of the Retail Cheesemonger as CICERONE /
_rScott D. Roberts --
_g73.
_tDrunk and (Dis) Orderly: The Role of Alcohol in Supporting Liminality /
_rEmma N. Banister --
_g74.
_tA Qualitative Approach for Conceptualizing Consumer Decision-Making in Online Auctions /
_rMengkuan Lai --
_g75.
_tTo Start Being.The Anticipation of a Social Role Through Consumption in Life Transition: The Case of the First-Time Pregnancy /
_rElodie Sevin --
_g76.
_tExploring Consumer Fanaticism: Extraordinary Devotion in the Consumption Context /
_rEmily Chung --
_g77.
_tAre McNoodles and McDonald's Kinship Connected? Effects of Linguistic Information on Consumers' Categorization of New Products /
_rDengfeng Yan --
_g78.
_tTime Pressure and the Compromise and Attraction Effects in Choice /
_rChien-Huang Lin --
_g79.
_tHow Argument Structure Biases Acceptance of Advertising Claims: Explaining Deviations from Logical Reasoning in Terms of Subjective Probabilities /
_rCharles S Areni --
_g80.
_tHow Brands Enchant: Insights from Observing Community Driven Brand Creation /
_rJohann Fuller --
_g81.
_tRelationship Glue: Customers and Marketers Co-Creating a Purchase Experience /
_rEdwin Rajah --
_g82.
_tCultural Syncretism and Ramadan Observance: Consumer Research Visits Islam /
_rMourad Touzani --
_g83.
_tPlace Attachment: The Social Dimensions of the Retail Environment and the Need for Further Exploration /
_rMicael-Lee Johnstone --
_g84.
_tThe Mediating Role of Consumer Conformity in E-compulsive Buying /
_rYun Jung Lee --
_g85.
_tFashion and the College Transition: Liminality, Play, and the Structuring Power of the Habitus /
_rMark A Rademacher --
_g86.
_tHeard but Not Seen: A Teenage Centric Approach to Music Consumption Research /
_rPeter Nuttall --
_g87.
_tOn the Role of Materialism in the Relationship Between Death Anxiety and Quality of Life /
_rBertrand Urien --
_g88.
_tFactors Influencing Consumers' Evaluation and Adoption Intention of Really-New Products or Services: Prior Knowledge, Innovativeness and Timing of Product Evaluation /
_rQing Wang --
_g89.
_t"Set the table": Women Communicating Status at Home /
_rKatherine Sredl --
_g90.
_tPeeps, Beemers and Scooby-doos: Exploring Community Value amongst Scottish Car Cruisers /
_rPaul Hewer --
_g91.
_tDriven by Devotion-How Consumers Interact with their Objects of Devotion /
_rElisabeth A. Pichler --
_g92.
_tSkin Lightening and Beauty in Four Asian Cultures /
_rEric P. H. Li --
_g93.
_tKeeping it in the Family: How Teenagers Use Music to Bond, Build Bridges and Seek Autonomy /
_rPeter Nuttall --
_g94.
_tThe Effects of Trust Dimensions on Relationship Commitment: The Relative Efficacy and Effect Symmetry /
_rDong-Jin Lee --
_g95.
_tConsumers Faced with Telephone Selling: Metacognition, Resistance and Strategies /
_rDominique Roux --
_g96.
_tThe Relationships Between Dissatisfaction, Complaints and Subsequent Behavior in Electronic Marketplace /
_rAnne-Francoise Audrain-Pontevia --
_g97.
_tThe "Dark Side" of Brand Alliances: How the Exit of Alliance Members Affects Consumer Perceptions /
_rDavid M. Woisetschlager --
_g98.
_tThe Entropy of Symbolic Consumption: Demand Side Market Failure and the Counterproposals /
_rSoonkwan Hong --
_g99.
_tWho Uses Stereotypes Against Saleswomen? Femininity as Self-Schema and Biases in Trust Judgment /
_rEun-Ju Lee --
_g100.
_tSatisfied Customers' Love toward Retailers: A Cross-Product Exploration /
_rHye-Young Kim --
505 0 0 _g101.
_tCustomer Emotion Management and Symmetrical Emotional Exchange in (Extended) Service Encounters /
_rGulnur Tumbat --
_g102.
_tThe Effects of Service Quality Dimentsions on Customer Satisfaction Across Different Service Types: Alternative Differentiation As a Moderator /
_rNai-Hwa Lien --
_g103.
_tAn Empirical Comparison of Ambushing and Sponsorship Effects: The Case of 2006 FIFA World Cup Germany /
_rManuel Michaelis --
_g104.
_tProfiling the Brand Personality of Specific Brands /
_rAnnie Peng Cui --
_g105.
_tTaking Control: An Integrated Model of Dispositional Self-Control and Measure /
_rDanit Ein-Gar --
_g106.
_t"I Can Do It!" Consumer Coping and Poverty /
_rKathy Hamilton --
_g107.
_tExamining Non-Medical Service Needs of Women Living with HIV /AIDS /
_rYelena Tsarenko --
_g108.
_tA Comparison of Advertising, Social, and Cognitive Predictors of Overeating Behavior /
_rBrian R. Kinard --
_g109.
_tHard-Core Members' of Consumption-Oriented Subcultures Enactment of Identity: The Sacred Consumption of Two Subcultures /
_rTandy D. Chalmers --
_g110.
_tMusical Effects: Glocal Identities and Consumer Activism /
_rE. Tacli Yazicioglu --
_g111.
_tThe Antecedents of the Consumer Complaining Behavior (CCB) /
_rDaniel von der Heyde Fernandes --
_g112.
_tConditioning Implicit and Explicit Brand Attitudes Using Celebrity Affiliates /
_rDouglas R. Ewing --
_g113.
_tVisual Velocity: Content Font Effects and Incidental Online Ad Exposure /
_rFrancesca Baraggioli --
_g114.
_tBalance and Word-of-Mouth Communication: A Signed Digraph Analysis of Consumers' Cognitive Networks /
_rAndrea Wojnicki --
_g115.
_tHow Third-party Organization (TPO) Endorsement Advertising Works: Do Consumers Perceive TPO Endorsement As Signals of Quality? /
_rJie Feng --
_g116.
_tFor Those about to Rock: A New Understanding of Adolescent Music Consumption /
_rPeter Nuttall --
_g117.
_tToo Old to Choose? The Effects of Age and Age Related Constructs on Consumer Decision Making /
_rHeiner Evanschitzky --
_g118.
_tDynamic Pricing on the Internet: A Price Framing Approach /
_rFei Lee --
_g119.
_tThe Effects of Contextual Prices on Consumers' Price Evaluation: A Test of Alternative Reference Price Models /
_rKwanho Suk --
_g120.
_tThe Impact of Price Sequences on Preference and Choice /
_rEric Dolansky --
_g121.
_tCulture Matters: The Impract of Power-Distance Belief on Consumers' Impulsive Buying Tendency /
_rYinlong Zhang --
_g122.
_tThe Effect of Self-Construal on Impulsive Consumption /
_rYinlong Zhang --
_g123.
_tPromotion Matching: The Role of Promotion Type and Self-Construal on Purchase Intentions /
_rKaren Page Winterich --
_g124.
_tA Social Approach to Voter Vengeance /
_rNada Nasr Bechwati --
_g125.
_tAnti-Consumers in Action: Coping with the Challenges and Consequences of 'drinking Sensibly' /
_rMaria G. Piacentini --
_g126.
_tAll Charity Advertisements Are Not Created Equal: Influences of Message Framing, Vividness Valence, and Number Size Framing /
_rChun-Tuan Chang --
_g127.
_tAvoiding the Debt Trap: How Attributional Retraining Can Influence Consumers' Perceived Control Over and Behavioural Intentions Towards Debt /
_rKelley Main --
_g128.
_tNUKI Emotion Measurement Instrument: Development of a Non-Verbal Self-Report Emotion Measurement Instrument for Children /
_rJoelle Vanhamme --
_g129.
_tThe Short Term Stability of Response Styles /
_rBert Weijters --
_g130.
_tConsumer Emotional Intelligence: Conceptualization, Measurement, and the Prediction of Consumer Decision Making /
_rBlair Kidwell --
_g131.
_tMeasurement Invariance Assessment in Cross-National Marketing Research: A Status Quo Analysis of its Application /
_rYi He --
_g132.
_tBackground Goals in the Foreground: The Overriding Effect of Nonconscious Goals on Consumer Choice /
_rHae Joo Kim --
_g133.
_tIs Failure a Blessing or a Curse? Behavioral Goal Violation, Cognitive Dissonance and Consumer Welfare /
_rBerna Devezer --
_g134.
_tDecomposition Model of the Total Store Purchase and Its Application /
_rSongting Dong --
_g135.
_tTracing Cognitive Processes at the Point of Sale: New Developments and a Comparison of Methods /
_rOliver B. Buttner --
_g136.
_tEvaluations of Bilingual Product Descriptions on Boxes /
_rMahesh Gopinath --
_g137.
_tExploratory Behavior: A Portuguese and British Study /
_rAna Maria Soares --
_g138.
_tCross-cultural Differences in Delight /
_rAna Valenzuela --
_g139.
_tCultural Differences in Brand Extension Evaluations: The Moderating Role of Functional and Prestige Brand Concepts /
_rAlokparna Basu Monga --
_g140.
_tFood Shopping in Urban China in 1996 and 2006: Homogenization and Stratification /
_rAnn Veeck --
_g141.
_tGuiltless Gluttony: The Asymmetric Effect of Size Labels On Size Perceptions and Consumption /
_rAradhna Krishna --
_g142.
_tConspicuous Consumption: A Preliminary Report of Scale Development and Validation /
_rEtta Y. I. Chen --
_g143.
_tAssessing the Consumer Perceived Value Scale /
_rGianfranco Walsh --
_g144.
_tWhen Uncertainty Brings Pleasure: The Role of Outcome Imageability and Mental Imagery /
_rCheng Qiu --
_g145.
_tSituation-Based Shifts in Consumer Benefit Salience: The Joint Role of Affect and Cognition /
_rSonja Wendel --
_g146.
_tThe Affective-Cognitive Model of Stimulus-Based Affect: Individual Differences in Response to the Vividness of Product Descriptions /
_rDavid J. Moore --
_g147.
_tThe Effect of Weather on Consumer Spending /
_rKyle B. Murray --
_g148.
_tMood Influence on the Valuation of Multiple Gains and Losses /
_rDorothea Schaffner --
_g149.
_tThe Effect of Primed Reference Points on the Shape of Attribute-Value Functions, Attribute Importance, and Choice /
_rKoert van Ittersum --
_g150.
_tDriving the Extra Mile: The Interplay between Psychophysics and Loss Aversion in Determining Consumer Search Intensity /
_rRitesh Saini --
505 0 0 _g151.
_tThe Endowment Effect and Its Reversal: Examining Possession Loss Aversion and Focus of Attention /
_rMauricio Palmeira --
_g152.
_tBipolar Scales Mask Loss Aversion /
_rA. Peter McGraw --
_g153.
_tThe Hungry Ghost Dinner and Auction: Real-World Auction, Other-World Meanings /
_rSiok Kuan Tambyah --
_g154.
_tTriggers of Extraordinary Experiences Within A Sub-cultural Consumption Event /
_rJeffrey Allen --
_g155.
_tProcedural Priming and Consumer Judgments: Effects on the Impact of Positively and Negatively Valenced Information /
_rHao Shen --
_g156.
_tLeft-Right, Left-Right: The Effects of Digit-Direction On Eye Movement Bias and Price Encoding Strategy /
_rKeith S Coulter --
_g157.
_tThe Effect of Communication Norms on Interpretations of Meaningless Information /
_rAlison Jing Xu --
_g158.
_tSunk Cost Effects in Consumer Decisions: Role of Anticipated Regret /
_rJunsik Kwak --
_g159.
_tThe Perceived Value of Time in a Transaction /
_rYu-Tse Lin --
_g160.
_tThe Mental Accounting of Gift Card versus Cash Gift Funds /
_rRebecca White --
_g161.
_tThe Tri-Mediation Model of Persuasion: Incorporating Negative Advertising Appeals /
_rKeith S Coulter --
_g162.
_tPermission to be Prejudiced: Legitimacy Credits in the Evaluation of Advertisements with Black and White Models /
_rBeomjoon Choi --
_g163.
_tThe Role of Product Category Familiarity in Self-Referent Advertising /
_rClaudiu Dimofte --
_g164.
_tThe Impact of Narrative Immersion and Perceived Self-Character Similarity on Evaluations of Product Placements /
_rNamita Bhatnagar --
_g165.
_tAnti-consumption: Now on Sale /
_rAhir Gopaldas --
_g166.
_tA Qualitative Study of Mother-Adolescent Daughter-Vicarious Role Model Consumption Interactions /
_rYossi Gavish --
_g167.
_tIntergenerational Influence in Consumer Deal Proneness /
_rRobert M. Schindler --
_g168.
_tNot Me or Not Them?: The Role of Culture in Discrepant Effects of Health Communication on Self and Others /
_rSukki Yoon --
_g169.
_tWhen the Loss of Free Will Can Be Costly: A Novel Approach to an Anti-Smoking Campaign /
_rAditi Grover --
_g170.
_tReward or Punish: Willingness to Pay for Ethically-Produced Goods /
_rRemi Trudel --
_g171.
_tThe Influence of the Online Decision Environment Characteristics on Consumer Selective Information Processing and Choice /
_rYing Jiang --
_g172.
_tThe Impact of Online Information on the Purchase of Certified Used Cars /
_rVandana Ramachandran --
_g173.
_tThe Multiple Source Effect of Online Consumer Reviews on Brand Evaluations: Test of the Risk Diversification Hypothesis /
_rDo-Hyung Park --
_g174.
_tTime versus Money: Differential Use of Heuristics /
_rAshwani Monga --
_g175.
_tAchieving the Compromise Effect with Missing Attribute Information: Introducing Shadow Options /
_rKunter Gunasti --
_g176.
_tWould Perceived Unfairness Lead to Regret? /
_rFelix Tang --
_g177.
_tBig Raccoons and Small Giraffes: Anchoring in Sequential Judgments /
_rDaniel Mochon --
_g178.
_tIf I Want You to Like Me, Should I Be Like You or Unlike You? The Effect of Prior Positive Interaction with a Group on Conformity and Distinctiveness in Consumer Decision-Making /
_rVeronika Papyrina --
_g179.
_tA Psychophysiological Perspective of the Stress-buffering and Persuasive Impact of Positive Communication Style /
_rZhenfeng Ma --
_g180.
_tThe Evolution of New Product Rumors in Online Consumer Communities: Social Identity or Social Impact? /
_rScott A. Thompson --
_g181.
_tA Life Course Perspective of Family Meals Via the Life Grid Method /
_rRobert Harrison --
_g182.
_tCognitive Load, Need for Closure, and Socially Desirable Responding: Cognitively Constrained versus Motivated Response Biases in Cross-Cultural Consumer Research /
_rAshok K. Lalwani --
_g183.
_tConstruction of Country-Specific, Yet Internationally Comparable Short Form Marketing Scales /
_rMartijn G. de Jong --
_g184.
_tA Test of the Validity of Hofstede's Cultural Framework /
_rJeffrey Blodgett --
_g185.
_tTo Have and to Hold? Implications of Disposition Tendencies for Consumer Research /
_rRebecca W. Naylor --
_g186.
_tThe Role of Uniqueness Motivations in Social Comparison Processes /
_rCaglar Irmak --
_g187.
_tThe Effects of Product Quality and the Perceived Structural Relation Between Functions on the Value Inference of Convergence Products /
_rSara Kim --
_g188.
_tLet it Rock: The Effects of Brand Name Placement in Songs on Attitudes toward the Artist and the Brand /
_rBruno Kocher --
_g189.
_tA Friend and /or A Foe?: Exploring Activeness of Objects in Consumption /
_rOlga Kravets --
_g190.
_tTinsel, Trimmings, and Tensions: Consumer Negotiations of a Focal Christmas Artifact /
_rCele C. Otnes --
_g191.
_tProtecting the Portals of Home /
_rKaren V Fernandez --
_g192.
_tThe "Shaken Self": Product Choice as a Means of Restoring Self-View Confidence /
_rLeilei Gao --
_g193.
_tFlattery and Persuasion: A Dual Attitudes Perspective /
_rElaine Chan --
_g194.
_tThe Roles of Product Characteristics and Framing Effects in the Effectiveness of Cause-Related Marketing /
_rChun-Tuan Chang --
_g195.
_tThe Role of Mortality Salience in Consumer Persuasion /
_rJavier Horcajo --
_g196.
_tThe Impact of Goal Framing on the Choose-Reject Discrepancy /
_rParthasarathy Krishnamurthy --
_g197.
_tWhen Regulatory Fit Does Not 'Feel Right': The Inhibiting Effect of Contextually Dominant Decision Strategies /
_rMehdi Mourali --
_g198.
_tWhen Do Consumers Prefer More Choice? Moderating Effects of Regulatory Focus /
_rH. Onur Bodur --
_g199.
_tBystanders Don't Just Stand By: The Influence of Social Presence on Service Experience /
_rYi He --
_g200.
_tProximity to or Progress toward Receiving a Telephone Service? An Experimental Investigation of Customer Reactions to Features of Telephone Auditory Messages /
_rLiad Weiss --
505 0 0 _g201.
_tThe Value of Human Warmth: Social Presence Cues and Computer-Mediated Communications /
_rJi Hee Song --
_g202.
_tThe Influence of Art Infusion on the Perception and Evaluation of Consumer Products /
_rHenrik Hagtvedt --
_g203.
_tPersuasion Pleasure and Selling Stress: The Role of Non-Verbal Communication in Consumer Influence Settings /
_rBob M Fennis --
_g204.
_tEffect of Delay on Perceptions of Bargaining Outcomes: Moderating Role of Persuasion Knowledge /
_rShweta Oza --
_g205.
_tInferences of Interpersonal Preference Similarity Based on Unrelated Product Categories /
_rValeria Noguti --
_g206.
_t"Size Counts": The Effect of Queue Length on Choice between Similar Restaurants /
_rOrnit Raz --
_g207.
_tThe Impact of Size of Self-Generated Consideration Set on Post-Choice Regret /
_rSong Su --
_g208.
_tWhen Starbucks Meets Turkish Coffee: Cultural Imperialism and Islamism as 'Other' Discourses of Consumer Resistance /
_rElif Izberk-Bilgin --
_g209.
_tCries from the Goblin Market: Consumer Narratives in the Marketplace /
_rShakeel Siddiqui --
_g210.
_tContested Consumption in Everyday Life /
_rMarius K. Luedicke --
_g211.
_tChoice with Inference is Different From Choice without Inference /
_rKunter Gunasti --
_g212.
_tEffects of Two Dimensions of Psychological Distance on Consumer Judgments /
_rKyeongheui Kim --
_g213.
_tFeast or Famine: How Expectations Polarize Judgments of Ambiguous Alternative Set Sizes /
_rS. Adam Brasel --
_g214.
_tThe Learning (and not) of Effort and Accuracy Tradeoffs /
_rJeffrey S Larson --
_g215.
_tThe Global Brand's Meaning Melange: Seeking Home Abroad through Global Brands /
_rAnders Bengtsson --
_g216.
_tDo Sales Promotions Necessarily Erode Brand Equity? Maybe Not /
_rJoshy Joseph --
_g217.
_tThe Effects of Centrality and Distinctiveness on the Usage of Co-promotions /
_rHurrem Yilmaz --
_g218.
_tBrand Visualization: Effects of 'Product Shape-Typeface Design' Congruence on Brand Perceptions and Price Expectations /
_rThomas Van Rompay --
_g219.
_tRemembering Words and Brands after a Perception of Discrepancy /
_rAntonia Mantonakis --
_g220.
_tShould I Stay or Should I Go? Mood Congruity, Self-monitoring and Retail Context Preference /
_rNancy M. Puccinelli --
_g221.
_tThe Impact of Language Code-Switching on Ad Claim Recall /
_rMelissa Maier Bishop --
_g222.
_tPick me, Pick me! An Extension of Theory Regarding Human Branding through Investigation of Editorial Fashion Models /
_rMarie-Agnes Parmentier --
_g223.
_tThe Branding of Next-Generation Products /
_rMarco Bertini --
_g224.
_tEffectiveness of Abstract vs. Concrete Challenge Strategies in Response to the Competitive Threat of Extensions from Mega Brands /
_rKalpesh Kaushik Desai --
_g225.
_tWhatever People Say I Am That's What I Am: Social Labeling as a Social Marketing Tool /
_rGert Cornelissen --
_g226.
_tHow Self-View and Type of Processing Affect Context Effects Produced by Viewing Products on Various Display Table Surfaces /
_rRui Zhu --
_g227.
_tTemporal Response to Opportunities: A Look at the Last Name Effect /
_rKurt A. Carlson --
_g228.
_tSelf-Construal and Temporal Distance /
_rGerri Spassova --
_g229.
_tSneaky Small Sins Flying Under the Radar: Package Sizes and Consumption Self-Regulation /
_rRita Coelho do Vale --
_g230.
_tSelf-Medication versus Pure Pleasure Seeking Compulsive Consumption /
_rXiuping Li --
_g231.
_tIs High-Caloric Food Consumption an Addictive Behavior in Our Modern World of Plenty? A Test of the Relationship between Inhibitory Performance in a Neuropsychological Positive- Emotion Shifting Task and Everyday Snacking Behavior in Non-Obese Adult Women /
_rJi Lu --
_g232.
_tExploring Needs, Desires, and Hopes: A Study of Impoverished Migrant Consumers /
_rBerna Tari --
_g233.
_tWe Happy Few: Redefining Community in Marketing /
_rAubrey Fowler III --
_g234.
_tThe Relationship between Online Brand Community Participation and Consciousness of Kind, Moral Responsibility, and Shared Rituals and Traditions /
_rVivek Madupu --
_g235.
_tResponding to Ethical and Competence Failures /
_rSekar Raju --
_g236.
_tMaking Probability Judgments of Future Product Failures: Packing versus Unpacking the Problem /
_rDipayan Biswas --
_g237.
_tConsumers' Evaluation After a Service Encounter: The Effects of the Actions of Company Unrelated Party /
_rJessica Y. Y. Kwong --
_g238.
_tIt is not Whether You Win or Lose, But How You Play the Game: The Role of Memory in How Consumers Feel After Lying /
_rChristina Anthony --
_g239.
_tThe Role of Creative Cognitions on Consumer Feature Reliance /
_rHuifang Mao --
_g240.
_tA ReExamination of Post-Experience Advertising Effects: The Moderating Role of Accuracy Motivation /
_rKunter Gunasti --
_g241.
_tProtection of Prior Learning in Complex Consumer Learning Environments /
_rJuliano Laran --
_g242.
_tThe Effects of Outcome versus Process-Oriented Thinking on Decision Difficulty /
_rDebora Thompson --
_g243.
_tThe Persistence of Fictional Character Images beyond the Program and their Use in Celebrity Endorsement: Experimental Results from a Media Context Perspective /
_rAnja Spilski --
_g244.
_tEvaluation of Brand Alliances: Product Fit and the Moderating Role of Brand Concept Consistency /
_rEven Johan Lanseng --
_g245.
_tNeed for Closure and Media Use and Preference of Young Adults /
_rIris Vermeir --
_g246.
_tWhen I Grow Up: The Moderating Role of Aspiration in Intergenerational Code-switching /
_rSangwon Lee --
_g247.
_t"Cross Border Shopping: Family Narratives" /
_rRaquel Castano --
_g248.
_t"Disney Dreams in China" /
_rEric Li --
_g249.
_t"Hoarding Behavior & Attachment to Material Possessions" /
_rTresa Ponner --
_g250.
_t"Stay-at-Home Dads Unite: Coping with Stigma and Isolation" /
_rGokcen Coskuner-Balli --
505 0 0 _g251.
_t"Living a Theme" /
_rA. Fuat Firat --
_g252.
_t"Consumer Innovation in Online Computer Tuning Communities" /
_rJohannes Gebauer --
_g253.
_t"Luxury Value Pyramid: What are the Dimensions of Luxury" /
_rJunko Kimura --
_g254.
_t"Body and Appearance Perceptions of Latino Youth" /
_rSamuel Doss --
_g255.
_t"The Responsibility of Respect in the Marketplace: Opening Doors for Community" /
_rCarolyn Costley --
_g256.
_tIntroduction to Structural Equations Models and Lisrel.Full Text Available /
_r257. Defining and Exploring Exorbitant Buying Behavior.Full Text Available --
_g258.
_tPhilosophy and Consumption: Discussions on Trust and Brands.Full Text Available /
_r259. Internet Tracking and Clickstream Data: Methodological Issues.Full Text Available --
_g260.
_tConducting Consumer Research in India and China: Issues, Challenges and New Directions.Full Text Available /
_r261. Interrogating Fashion: Fashion Cultures and Fashion Discourses.Full Text Available --
_g262.
_tIf Only I Switched Instead: Exploring the Consequence of Regret & Consumer Brand Switching Behaviors /
_rMy Bui --
_g263.
_tThe Effect of Surplus Avoidance on Completing a Goal in Loyalty Program /
_rJessica Y. Y. Kwong --
_g264.
_tOn the Compatibility of Orientation, Task and Preference: The Role of Brand Information /
_rJingjing Ma --
_g265.
_tThe "Sticky Choice" Bias in Sequential Decision-Making /
_rAaron Brough --
_g266.
_tFantasizing About Winning: Motivational and Cognitive Determinants of Narrative Transportation /
_rBrent McFerran --
_g267.
_tFriend and Foe? The paradoxical Dynamics of Intergroup Conflict in a Cooperative /
_rKatherine Loveland --
_g268.
_tThe Role of Congruence Theory in Consumer Response to Business-to-Consumer Gift Giving /
_rAtul Kulkarni --
_g269.
_tLuxury Versus Humor: Contrasting the Use of Art in Advertising /
_rHenrik Hagtvedt --
_g270.
_tSocial Identity Threat and Consumer Preferences: The Role of Self-Protection /
_rKatherine White --
_g271.
_tI Know a "Guy": The Consequences of Using Social Capital to Facilitate Consumption Experiences /
_rBryan Johnson --
_g272.
_tMaking Choices Depletes the Self's Resources and Impairs Subsequent Self-Regulation /
_rNoelle M. Nelson --
_g273.
_tDeveloping a New Measure of Materialism /
_rEda Gurel Atay --
_g274.
_tEnd of Life Decision Making: Examining Factors that Lead to Planning /
_rElyria Kemp --
_g275.
_tThe Moderate Effect of Customer's Brand Awareness on Attitude Change of a Well-Known Brand /
_rJinsong Huang --
_g276.
_tMore Than Meets the Eye: The Influence of Implicit versus Explicit Self-Esteem on Materialism /
_rJi Kyung Park --
_g277.
_tThe Effect of Regulatory Focus on the Anchoring Bias /
_rShenghui Zhao --
_g278.
_tGetting Begets Wanting: A New Theory about Long-term Changes in Strength of Motivation /
_rKathleen D. Vohs --
_g279.
_tRemembering What Was New: The Role of Stimlus Novelty in Retrospective Evaluation of Experiences /
_rRajesh Bhargave --
_g280.
_tSources of Brand Personality: A Survey of Ten Brands /
_rNatalia Maehle --
_g281.
_tTransferring Meaning from Cultural Entities to Brands /
_rMargaret C. Campbell --
_g282.
_tThe Everyday Practices Surrounding Young People's Food Consumption /
_rPepukayi David Chitakunye --
_g283.
_tToward a Better Understanding of the Effects of Customer Education on Usage Behavior and Satisfaction /
_rBenoit Aubert --
_g284.
_tCause Related Marketing: Improving People Willingness to Donate by Selling Them a Product /
_rIlaria Baghi --
_g285.
_tWho Has Mixed Feelings About Consumption? Self-Monitoring and the Antecedents of Attitude Ambivalence /
_rSandor Czellar --
_g286.
_tThe Dynamic Nature of Customers' Criteria for Assessing Customer Value: A Longitudinal Investigation /
_rJeroen Bleijerveld --
_g287.
_tThe Incremental Utility of Adding New Functionalities to Products: The Role of Goal Congruence and Perceived Brand Quality /
_rTripat Gill --
_g288.
_tDeveloping a Better Understanding of Co-Creation: Consumers' Motivations to Create and the Underlying Processes /
_rC. Page Moreau --
_g289.
_tFormation of Consideration Set and Consumer Decision-Making Process under Brand Extension Signal /
_rYi Zhang --
_g290.
_tEffects of Spatial Location of Price Information on Consumers' Perception of Prices and Products /
_rRajneesh Suri --
_g291.
_tInformation Sort and Consumers' Evaluation of Prices /
_rRajneesh Suri --
_g292.
_tDiscounting Pleasure? Lay Intuitions about the Value of Deferred Hedonic Experience /
_rElaine Chan --
_g293.
_tThe Single Consumer: Avoiding Tradition and Extending the Self /
_rAngeline G. Close --
_g294.
_t"Effort-as-Information": The Impact of Decision-Related Effort on Subsequent Evaluation and Price Judgment /
_rJungkeun Kim --
_g295.
_tCommodifying the Self: Online Social Networking Profiles as Brand Communities /
_rLucy Atkinson --
_g296.
_tFairness in Consumer Markets: Price Expectation, Cost Saliency, and Competition /
_rMark Ratchford --
_g297.
_tThe Antecedents of Image Transfer-An Empirical Study of Event Sponsorship /
_rLee Zhang --
_g298.
_tAvatar and Extended Self in Online Gaming /
_rJeff Wang --
_g299.
_tThe Role of Commitment on the Customer Benefits-Loyalty Relationship in the Service Context /
_rWon-Moo Hur --
_g300.
_tThe Velocity of Time: Primacy and Recency Effects on Time Perception /
_rDoreen Kum --
505 0 0 _g301.
_tA Meta-Analysis of the Moderation Effect of Regulatory Focus /
_rAhmad Daryanto --
_g302.
_tDevelopment of an Instrument for Measuring Consumers' Perception of Atmosphere /
_rMorten Heide --
_g303.
_tThe Impact of Regulatory Focus on the Effect of Two-sided Advertising /
_rArnd Florack --
_g304.
_tNegative Emotions as Motivators of Consumption /
_rHarish Kapoor --
_g305.
_tNarrative Transportation in Concept Tests for Really New Products: Are All Protagonists Equally Convincing? /
_rEllis A. van den Hende --
_g306.
_tTransforming Self and by Extension Society. An Exploration of Activism Against Consumerism /
_rSimona Romani --
_g307.
_tWhen Ads Make Drama Seem Silly and Comedy Seem Dull: Role-Fulfillment Effects of Mood on Evaluations of Emotional Television Commercials /
_rJoseph Lajos --
_g308.
_tBeing Hedonic and Becoming Prudent /
_rCamille S. Johnson --
_g309.
_tNice Guys Finish First: An Examination Customer-First Strategies on Consumer Attitudes and Loyalty /
_rRishtee Kumar --
_g310.
_tLeapfrogging over the Joneses: Can Wealth Redistribution Reduce Conspicuous Consumption by Relatively Worse-Off Consumers? /
_rNailya Ordabayeva --
_g311.
_t'When the Chips are Down': The Relation between Stress, Social Support, and Food Product Attitudes /
_rClaartje L. ter Hoeven --
_g312.
_tWho's Got the Power? A Social Power Perspective on Teen Purchase Influences /
_rKendall Goodrich --
_g313.
_tExploring the Role of Shopping Efficacy on Customer Satisfaction and Behavioral Intentions /
_rEda Gurel Atay --
_g314.
_tNature and Function of Scripts in the Evaluation of Service Experiences /
_rMark P Healey --
_g315.
_tThe Effect of Promotion Framing on the Evaluation of Price Bundling /
_rNai-Chi Yeh --
_g316.
_tExamining Advertising Practitioners' Ethical Considerations and its Implications for Consumer Welfare /
_rLinda Tuncay --
_g317.
_tThe Activation-Striving Model: When Will the Same Prime Lead to Goal Activation and When Will It Lead to Trait Activation? /
_rAner Sela --
_g318.
_tIs the Internet a New Eldorado for Counterfeits? /
_rBruno Kocher --
_g319.
_tInternational Festivals: Reverse Acculturation or the Peddling of Ethnicity /
_rL. Wakiuru Wamwara-Mbugua --
_g320.
_tLanguage Domain Effects on Bilingual Advertising /
_rRyall Carroll --
_g321.
_tThe Morphing Self: Changing Self-Concept as a Response to Threats /
_rChristian Schmid --
_g322.
_tA Bibliographic Survey of Experiential Consumption Research /
_rJohnny Chen --
_g323.
_tWhen Images and Words don't Agree, Images Win: the Shielding Effect of Imagination on Attitude Change /
_rMassimiliano Ostinelli --
_g324.
_tAccessibility and Availability: The Role of Prior Preferences in Judgment Formation /
_rMaria Kratcholova --
_g325.
_tPerhaps it Would be Better if Materialistic Birds of a Feather Did Not Shop Together: Materialism, Accountability, and Luxury Brand Consumption Experiences /
_rDan Freeman --
_g326.
_tMuch Ado about Nothing: Avoiding Products Because of the Negative Impressions They Never Create /
_rLaurence Ashworth --
_g327.
_tAssessing Consumer Reaction to New Product Ideas: Does it Matter Where You Live and How Old You Are? /
_rJing Wang --
_g328.
_tPower and Donation: Does Perceived Power Decrease or Increase Charitable Contribution? /
_rXianchi Dai --
_g329.
_tDo All-or-Nothing Reference Points Support Regular Savings? /
_rCaezilia Loibl --
_g330.
_tCulture, Social Comparison and Responses to Advertising /
_rTheresa A. Wajda --
_g331.
_tThe Effect of Brand Personality on Evaluations of Utilitarian Product Benefits /
_rAdrian Peretz --
_g332.
_t"Want to watch? You've got to pay": The Link between Intrusiveness and Outcomes Typifying the Customer-Firm Relationship /
_rMarco Lalos --
_g333.
_tFrom Luxury to Populence: Inconspicuous Consumption as Described by Female Consumers /
_rElad Granot --
_g334.
_tThe Surprising Influencers: How the Inferred Attributes of Observed Consumers Shape Observer Consumers' Buying Intentions /
_rEdith Shalev --
_g335.
_tHow Personal Are Consumer Brand Evaluations? Disentangling the Role of Personal and Extrapersonal Associations in Consumer Judgments /
_rSandor Czellar --
_g336.
_tImpact of Value Aspirations, Age, and Gender on Television Viewing Connectedness among Preteens and Teens /
_rDavid S. Bickham --
_g337.
_tThe Use of Humor in Promoting Healthy Eating and Better Communication in Parent-Child Dyads and the Moderating Role of Attachment: A Web-Related Intervention /
_rAida Faber --
_g338.
_tEffect of Country-of-Targeting on Product Evaluations /
_rMahesh Gopinath --
_g339.
_tAnticipating Consumption: The Impact of Expectations on Decision-Making for Healthy Products /
_rDiane M. Phillips --
_g340.
_tConsider the Consequences: The Effect of Consequence Information on Consumer Choice of Snack Foods /
_rAndrew Wilson --
_g341.
_tHow Media and Advertising Jointly Affect Ad Effectiveness /
_rJing Wang --
_g342.
_tHow Embarrassing: An Examination of the Sources of Consumer Embarrassment and the Role of Self-Awareness /
_rRishtee Kumar --
_g343.
_tProduct Failure and Warranty Purchase: Their Effects on Target-Specific Emotions and Attitude toward the Brand /
_rKiran Karande --
_g344.
_tThe Impact of Brand Relatedness on Negative Spillover Effects in Brand Portfolios /
_rJing Lei --
_g345.
_tSelf and Social Signaling Explanations for Consumption of CSR-Associated Products /
_rAronte Bennett --
_g346.
_tConsumers' Elaboration of Really-New-Product Messages /
_rDavid Alexander --
_g347.
_tThe Cross-Cultural Effect of Trust on Subjective Well-Being /
_rDante Pirouz --
_g348.
_tThe Subjective Well-Being of Buying: A Grounded Theory Analysis of Habitual Acts of Consumption /
_rDante Pirouz --
_g349.
_tConsumers' Reactions to Acquisitions of Socially Responsible Companies /
_rEleni Zoi Papavasileiou --
_g350.
_tMySimon Sez: Reducing Negative Consequences of Missed Sales via Online Shopping Agents /
_rDemetra Andrews --
505 0 0 _g351.
_tA Psychophysical Approach to Assessment of Relationship between Vehicle Color and Purchase Price /
_rKeiko I Powers --
_g352.
_tAiring Dirty Laundry in the Public Square: An Examination of Public Complaining and the Mitigating Effects of Branding /
_rAndrew Wilson --
_g353.
_tTwo Designer Skill Sets: Perspective Taking and Creativity /
_rJaewoo Joo --
_g354.
_tThe Robin Hoods of the Information Age: The Differential Effects of Financial and Time Expenditures on Sharing /
_rYuliya Komarova --
_g355.
_tA Three-Factor Model of Consumer Preference for Self-Designed Products /
_rXiaoyan Deng --
_g356.
_tWhen Social Influences Have Far Reaching Implications /
_rMonica Popa --
_g357.
_tYou and Us: Causal Effects of Language Use on Consumers' Perceptions of Brands /
_rAner Sela --
_g358.
_tInvestigating the Motivational Processes Underlying Bicultural Consumer Response to Cultural Product Cues /
_rAlexandra Aguirre-Rodriguez --
_g359.
_tCountry-of-Origin Effects on Consumers' Attributions and Word-of-Mouth Communications about Services /
_rKachat Andrew Wong --
_g360.
_tRole of Incongruity and 'Aha' Effect in Positive Affect Experienced from Visual Metaphors /
_rPraggyan Mohanty --
_g361.
_tThe "Kick Him While He's Down" Effect: Consumers' Responses to Unfortunate Leaders when Judging Corporate Crime /
_rMorgan K. Ward --
_g362.
_tExamining the Effects of Narrators' Accents When Informational Programming Has Verbal and Visual Cues /
_rJuliana Renovato --
_g363.
_tThe Lifestyle Consumer Confidence Index: Detecting the Undercurrents and Dynamics of Consumer Confidence /
_rMichael Merz --
_g364.
_tParenting, Peer Influence, and Role Model on Compulsive Buying Tendencies of Early Adolescent Consumers /
_rChuanlan Liu --
_g365.
_tThe Good, the Bad, and the Red: Does "Giving" through Buying Replace Direct Giving? /
_rAner Tal --
_g366.
_tConsumer Inferences about Hybrid Goods and Services from Pricing and Innovation /
_rNita Umashankar --
_g367.
_tThink Fast, Feel Good? Thought Speed Enhances Mood and Product Trial /
_rBrittany Duff --
_g368.
_tIt Tastes Better Conscious: The Role of Attention in Hedonic Consumption Experience /
_rAner Tal --
_g369.
_tThe Sins of the Father Shall Be Visited Upon the Sons: The Effect of Corporate Parent Affiliation on Consumers' Perceptions of Corporate Societal Marketing /
_rAndrew E. Wilson --
_g370.
_tExperts, Novices, and Non-consumption among Appalachian Trail Thru-hikers /
_rJon Littlefield.
650 0 _aConsumers
_zUnited States
_vCongresses
_9580536
650 0 _aConsumers
_xResearch
_zUnited States
_vCongresses
_9580539
650 0 _aConsumer behavior
_vCongresses
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700 1 _aLee, Angela Y.
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700 1 _aSoman, Dilip.
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710 2 _aAssociation for Consumer Research (U.S.)
_9226774
710 2 _aAssociation for Consumer Research (U.S.).
_bConference
_n(35th :
_d2007 :
_cMemphis)
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_b05-06-19
_c27-10-15
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