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005 | 20221101222606.0 | ||
006 | m d | ||
008 | 081205s2008 mnua b 101 0 eng d | ||
011 | _aBIB MATCHES WORLDCAT | ||
011 | _aHas 1 WorldCat Holdings | ||
020 | _a9780915552610 (hbk.) | ||
020 | _a0915552612 (hbk.) | ||
035 | _a(ATU)b11588287 | ||
035 | _a(OCoLC)799995265 | ||
040 |
_aATU _cATU |
||
050 | 4 |
_aHF5415.3 _b.A84 2007 |
|
082 | 0 | 4 |
_a658.834 _222 |
245 | 0 | 0 |
_aAdvances in consumer research. _nVolume XXXV / _reditors Angela Y. Lee, Dilip Soman. |
246 | 3 | _aACR07 Memphis | |
246 | 3 | 4 | _aACR07Memphis |
264 | 1 |
_aDuluth, MN : _bAssociation for Consumer Research, _cc2008. |
|
300 |
_alix, 1053 p. : _bill. ; _c29 cm. |
||
500 | _a"0098-9258". | ||
504 | _aIncludes bibliographical references and index. | ||
505 | 0 | 0 |
_g1. _tChoices in Consumer Research: Unintended Consequences / _rMerrie Brucks -- _g2. _tAcr Fellows Address / _rDonald R Lehmann -- _g3. _tAcr Fellows Address Acr and Me / _rKent B Monroe -- _g4. _tConsumer Freedom from Consumer Culture Theory Perspectives / _rDavid Glen Mick -- _g5. _tWhat Counts as Knowledge in Judgment and Decision Making? / _rJoel Huber -- _g6. _tRigor in Information Processing Research / _rMiguel Brendl -- _g7. _tConsumers' Construal Levels: Organic Manipulations and Implications for Choice / _rKelly Goldsmith -- _g8. _tBridging Cultures: Theorizing the Spaces between Disciplines, Peoples and Consumer Identities / _rLaurel Anderson -- _g9. _tMoney Makes the World Go 'Round- and Other Interesting Effects on Affect, Consumption, Goal Pursuit, and Generosity / _rKathleen Vohs -- _g10. _tHealth Marketing: Understanding Consumer Response to Risk and Remedy Messages / _rLisa E Bolton -- _g11. _tUnderstanding the Role of Co-Creation in Fantasy and Fun / _rAndrew Baker -- _g12. _tWhat Drives Word of Mouth: A Multi-Disciplinary Perspective / _rPeeter W. J. Verlegh -- _g13. _tNew Insights in Consumer Point-of-Purchase Decision Making / _rRyan Hamilton -- _g14. _tTemporal Consumption: How Time Influences our Memories of the Past, our Enjoyment of the Present, and our Preference for the Future / _rLief Nelson -- _g15. _tThe Multiple Routes of Affective Influences on Consumer Behavior / _rJiewen Hong -- _g16. _tUnderstanding Collaboration and Collective Production: New Insights on Consumer Co-Production / _rAshlee Humphreys -- _g17. _tCommercial Mythology and the Global Organization of Consumption / _rEric Arnould -- _g18. _tConsumption, Health, and Consumer Wellbeing / _rJason Riis -- _g19. _tConsumption over Time: Predictions of Future Use and Value / _rAnastasiya Pocheptsova -- _g20. _tCategories in Context / _rKristin Diehl -- _g21. _tIs Beauty Only Screen Deep? Perceptions of Avatars in Computer-Mediated Environments / _rNatalie T. Wood -- _g22. _tErroneous Lay Theories of Future Affect: Processes and Consequences / _rCecile Cho -- _g23. _tConsumer Motivation: Identifying Factors that Increase Goal Adherence / _rMinjung Koo -- _g24. _tSex and Consumption: Empirical and Theoretical Advances / _rDarren Dahl -- _g25. _tMindset-Dependent Consumer Decision Making / _rMichal Maimaran -- _g26. _tBridging the Gap between Behavioral and Humanistic Perspectives to Improve Consumer Welfare: A Focus on Communication of Prescription Drug Information / _rDavid Brinberg -- _g27. _tSocial Contagion Effects in Marketing / _rSuresh Ramanathan -- _g28. _tFeeling Mixed? Emerging Perspectives on Mixed Emotions and Consumer Responses / _rA. Peter McGraw -- _g29. _tHealth Communication and Consumer Action: Promise and Pitfalls / _rChristine Moorman -- _g30. _tAttraction and Compromise Effects Revisited: The Role of Attribute Characteristics and Representation in Context Effects / _rSelin A Malkoc -- _g31. _tBreaking Behavior Repetition: New Insights on the Role of Habits and Intentions / _rPierre Chandon -- _g32. _tDeal or no Deal? The Neural Basis of Decision Utility and Loss Aversion During Consumer Decision-Making / _rHilke Plassmann -- _g33. _tOn the Metacognition of Emotions: What I Think about How I Feel / _rAparna A. Labroo -- _g34. _tIndulgence and Guilt: Evaluating the Boundaries of Consumers' Guilt-Management Strategies / _rPatti Williams -- _g35. _tConsumer Response to Aesthetic Aspects of Product Design: 1-, 2-, and 3-Dimensional Perspectives / _rWes Hutchinson -- _g36. _tEntertainment-Education: Dramatic Vehicles and Health Education / _rBarbara Stern -- _g37. _tTo Breakup or Make Up? The Psychology of Consumer Forgiveness / _rCassie Mogilner -- _g38. _tOwnership: How Thought, Effort, Emotion, and Memory Influence the Desirability of Possessions / _rCarey Morewedge -- _g39. _tSubjective Time and Decisions: The Role of Perception and Experience of Time in Consumer Decision Making / _rSelin A Malkoc -- _g40. _tInfluences on Spending: Mental Accounts and Self-Control / _rKaren Stilley -- _g41. _tThe Ties That Bind: Transnational Families, Transnational Consumption / _rMary C Gilly -- _g42. _tAlternative Perspectives on Consumer Judgment and Choice / _rItamar Simonson -- _g43. _tWhat's Your Motivation? Affective and Cognitive Processes that Motivate Behavior and Choices / _rKelly Goldsmith -- _g44. _tThere is a Time and Place and a Person to Vote for: Issues in Political Persuasion / _rAkshay Rao -- _g45. _tFrom Tools to Theories: How Different Methodologies May Impact Theory Development in Brand Relationship Research / _rChristie Nordhielm -- _g46. _tThe Social Nature of Consumer Behavior / _rDebora Viana Thompson -- _g47. _tConsuming Uncertainty: Feelings, Expectations, and Wishful Thinking in Consumer Choice and Experience / _rEduardo B Andrade -- _g48. _tDoing Family: The Temporal and Spatial Structuring of Family Consumption / _rLinda Price -- _g49. _tThe Role of Power In Consumer Behavior: New Perspectives and Insights / _rDerek D Rucker -- _g50. _tHow Stock Prices Influence Investment Behavior / _rSusan Jung Grant -- |
505 | 0 | 0 |
_g51. _tConsidering the Alternatives: Cognitive Mechanisms Underlying Choice Processes / _rKarim Kassam -- _g52. _tReal Consumers Have Curves: The Effects of Body Esteem and Weight on Consumer Responses to Marketing Stimuli / _rElizabeth Gelfand Miller -- _g53. _tExploring The Evolving Terrain of Consumer-Generated Brand Content / _rSusan Fournier -- _g54. _tPolitics and Consumption / _rYesim Ozalp -- _g55. _tThe Role of Cognitive Processes in Overcoming Self-Control Failures / _rSabrina Bruyneel -- _g56. _tWhat Do You Think: The Role of Others' Opinions in the Marketplace / _rRohini Ahluwalia -- _g57. _tHomo Consumicus: Emerging Research in Evolutionary Consumer Behavior / _rNicole L. Mead -- _g58. _tAdvances in Regulatory Focus and Regulatory Fit Theory: Effects on Consumer Search, Consumer Satisfaction, and Self-Control / _rMichel Tuan Pham -- _g59. _tAdvances in Judgmental and Inferential Heuristics / _rXianchi Dai -- _g60. _tThe Best Offense is a Good Defense: Consumers' Defense-Motivated Strategies and their Effects on Memory, Choice, Preferences and Tastes / _rMartin Zemborain -- _g61. _tTruth or Consequences: The Ups and Downs of Perspective-Taking on the Accuracy of Predictions / _rKatherine Burson -- _g62. _tResolving Dilemmas Posed by Personal Sacrifices: Facilitators and Hindrances to Charitable Giving / _rSergio Carvalho -- _g63. _tDazed and Confused by Choice: Antecedents and Consequences of Consumers' Desire for Choice Freedom / _rSimona Botti -- _g64. _t"Do Unto Others.": The Influence of Others on Perceptions of Price (Un)Fairness / _rA. Peter McGraw -- _g65. _tHaving vs. Doing: Materialism, Experientialism, and the Experience of Materiality / _rMichelle F. Weinberger -- _g66. _tShould Marketers Use Price Partitioning or Total Prices? / _rSilke Bambauer -- _g67. _tThe Influence of Culture on Responses to the Globe Dimension of Performance Orientation in Advertising Messages - Results from the U.S., Germany, France, Spain, and Thailand / _rSandra Diehl -- _g68. _tUnsuccessful Purchase Experiences and Future Consumer Decisions: Effects of Initial Goal Setting Processes and Counterfactual Thoughts / _rJune-Hee Na -- _g69. _tEffect of Goal Salience and Goal Conflict on Typicality: The Case of "Health Food" / _rHiba El Dahr -- _g70. _tVerticalization: The Impact of Channel Strategy on Product Brand Loyalty and the Role of Involvement in the Fashion Industry / _rHanna Schramm-Klein -- _g71. _tThe Influence of In-Store Experiential Events on Shopping Value Perceptions and Shopping Behavior / _rSean Sands -- _g72. _tConsuming $30-a-Pound Cheese: The Role of the Retail Cheesemonger as CICERONE / _rScott D. Roberts -- _g73. _tDrunk and (Dis) Orderly: The Role of Alcohol in Supporting Liminality / _rEmma N. Banister -- _g74. _tA Qualitative Approach for Conceptualizing Consumer Decision-Making in Online Auctions / _rMengkuan Lai -- _g75. _tTo Start Being.The Anticipation of a Social Role Through Consumption in Life Transition: The Case of the First-Time Pregnancy / _rElodie Sevin -- _g76. _tExploring Consumer Fanaticism: Extraordinary Devotion in the Consumption Context / _rEmily Chung -- _g77. _tAre McNoodles and McDonald's Kinship Connected? Effects of Linguistic Information on Consumers' Categorization of New Products / _rDengfeng Yan -- _g78. _tTime Pressure and the Compromise and Attraction Effects in Choice / _rChien-Huang Lin -- _g79. _tHow Argument Structure Biases Acceptance of Advertising Claims: Explaining Deviations from Logical Reasoning in Terms of Subjective Probabilities / _rCharles S Areni -- _g80. _tHow Brands Enchant: Insights from Observing Community Driven Brand Creation / _rJohann Fuller -- _g81. _tRelationship Glue: Customers and Marketers Co-Creating a Purchase Experience / _rEdwin Rajah -- _g82. _tCultural Syncretism and Ramadan Observance: Consumer Research Visits Islam / _rMourad Touzani -- _g83. _tPlace Attachment: The Social Dimensions of the Retail Environment and the Need for Further Exploration / _rMicael-Lee Johnstone -- _g84. _tThe Mediating Role of Consumer Conformity in E-compulsive Buying / _rYun Jung Lee -- _g85. _tFashion and the College Transition: Liminality, Play, and the Structuring Power of the Habitus / _rMark A Rademacher -- _g86. _tHeard but Not Seen: A Teenage Centric Approach to Music Consumption Research / _rPeter Nuttall -- _g87. _tOn the Role of Materialism in the Relationship Between Death Anxiety and Quality of Life / _rBertrand Urien -- _g88. _tFactors Influencing Consumers' Evaluation and Adoption Intention of Really-New Products or Services: Prior Knowledge, Innovativeness and Timing of Product Evaluation / _rQing Wang -- _g89. _t"Set the table": Women Communicating Status at Home / _rKatherine Sredl -- _g90. _tPeeps, Beemers and Scooby-doos: Exploring Community Value amongst Scottish Car Cruisers / _rPaul Hewer -- _g91. _tDriven by Devotion-How Consumers Interact with their Objects of Devotion / _rElisabeth A. Pichler -- _g92. _tSkin Lightening and Beauty in Four Asian Cultures / _rEric P. H. Li -- _g93. _tKeeping it in the Family: How Teenagers Use Music to Bond, Build Bridges and Seek Autonomy / _rPeter Nuttall -- _g94. _tThe Effects of Trust Dimensions on Relationship Commitment: The Relative Efficacy and Effect Symmetry / _rDong-Jin Lee -- _g95. _tConsumers Faced with Telephone Selling: Metacognition, Resistance and Strategies / _rDominique Roux -- _g96. _tThe Relationships Between Dissatisfaction, Complaints and Subsequent Behavior in Electronic Marketplace / _rAnne-Francoise Audrain-Pontevia -- _g97. _tThe "Dark Side" of Brand Alliances: How the Exit of Alliance Members Affects Consumer Perceptions / _rDavid M. Woisetschlager -- _g98. _tThe Entropy of Symbolic Consumption: Demand Side Market Failure and the Counterproposals / _rSoonkwan Hong -- _g99. _tWho Uses Stereotypes Against Saleswomen? Femininity as Self-Schema and Biases in Trust Judgment / _rEun-Ju Lee -- _g100. _tSatisfied Customers' Love toward Retailers: A Cross-Product Exploration / _rHye-Young Kim -- |
505 | 0 | 0 |
_g101. _tCustomer Emotion Management and Symmetrical Emotional Exchange in (Extended) Service Encounters / _rGulnur Tumbat -- _g102. _tThe Effects of Service Quality Dimentsions on Customer Satisfaction Across Different Service Types: Alternative Differentiation As a Moderator / _rNai-Hwa Lien -- _g103. _tAn Empirical Comparison of Ambushing and Sponsorship Effects: The Case of 2006 FIFA World Cup Germany / _rManuel Michaelis -- _g104. _tProfiling the Brand Personality of Specific Brands / _rAnnie Peng Cui -- _g105. _tTaking Control: An Integrated Model of Dispositional Self-Control and Measure / _rDanit Ein-Gar -- _g106. _t"I Can Do It!" Consumer Coping and Poverty / _rKathy Hamilton -- _g107. _tExamining Non-Medical Service Needs of Women Living with HIV /AIDS / _rYelena Tsarenko -- _g108. _tA Comparison of Advertising, Social, and Cognitive Predictors of Overeating Behavior / _rBrian R. Kinard -- _g109. _tHard-Core Members' of Consumption-Oriented Subcultures Enactment of Identity: The Sacred Consumption of Two Subcultures / _rTandy D. Chalmers -- _g110. _tMusical Effects: Glocal Identities and Consumer Activism / _rE. Tacli Yazicioglu -- _g111. _tThe Antecedents of the Consumer Complaining Behavior (CCB) / _rDaniel von der Heyde Fernandes -- _g112. _tConditioning Implicit and Explicit Brand Attitudes Using Celebrity Affiliates / _rDouglas R. Ewing -- _g113. _tVisual Velocity: Content Font Effects and Incidental Online Ad Exposure / _rFrancesca Baraggioli -- _g114. _tBalance and Word-of-Mouth Communication: A Signed Digraph Analysis of Consumers' Cognitive Networks / _rAndrea Wojnicki -- _g115. _tHow Third-party Organization (TPO) Endorsement Advertising Works: Do Consumers Perceive TPO Endorsement As Signals of Quality? / _rJie Feng -- _g116. _tFor Those about to Rock: A New Understanding of Adolescent Music Consumption / _rPeter Nuttall -- _g117. _tToo Old to Choose? The Effects of Age and Age Related Constructs on Consumer Decision Making / _rHeiner Evanschitzky -- _g118. _tDynamic Pricing on the Internet: A Price Framing Approach / _rFei Lee -- _g119. _tThe Effects of Contextual Prices on Consumers' Price Evaluation: A Test of Alternative Reference Price Models / _rKwanho Suk -- _g120. _tThe Impact of Price Sequences on Preference and Choice / _rEric Dolansky -- _g121. _tCulture Matters: The Impract of Power-Distance Belief on Consumers' Impulsive Buying Tendency / _rYinlong Zhang -- _g122. _tThe Effect of Self-Construal on Impulsive Consumption / _rYinlong Zhang -- _g123. _tPromotion Matching: The Role of Promotion Type and Self-Construal on Purchase Intentions / _rKaren Page Winterich -- _g124. _tA Social Approach to Voter Vengeance / _rNada Nasr Bechwati -- _g125. _tAnti-Consumers in Action: Coping with the Challenges and Consequences of 'drinking Sensibly' / _rMaria G. Piacentini -- _g126. _tAll Charity Advertisements Are Not Created Equal: Influences of Message Framing, Vividness Valence, and Number Size Framing / _rChun-Tuan Chang -- _g127. _tAvoiding the Debt Trap: How Attributional Retraining Can Influence Consumers' Perceived Control Over and Behavioural Intentions Towards Debt / _rKelley Main -- _g128. _tNUKI Emotion Measurement Instrument: Development of a Non-Verbal Self-Report Emotion Measurement Instrument for Children / _rJoelle Vanhamme -- _g129. _tThe Short Term Stability of Response Styles / _rBert Weijters -- _g130. _tConsumer Emotional Intelligence: Conceptualization, Measurement, and the Prediction of Consumer Decision Making / _rBlair Kidwell -- _g131. _tMeasurement Invariance Assessment in Cross-National Marketing Research: A Status Quo Analysis of its Application / _rYi He -- _g132. _tBackground Goals in the Foreground: The Overriding Effect of Nonconscious Goals on Consumer Choice / _rHae Joo Kim -- _g133. _tIs Failure a Blessing or a Curse? Behavioral Goal Violation, Cognitive Dissonance and Consumer Welfare / _rBerna Devezer -- _g134. _tDecomposition Model of the Total Store Purchase and Its Application / _rSongting Dong -- _g135. _tTracing Cognitive Processes at the Point of Sale: New Developments and a Comparison of Methods / _rOliver B. Buttner -- _g136. _tEvaluations of Bilingual Product Descriptions on Boxes / _rMahesh Gopinath -- _g137. _tExploratory Behavior: A Portuguese and British Study / _rAna Maria Soares -- _g138. _tCross-cultural Differences in Delight / _rAna Valenzuela -- _g139. _tCultural Differences in Brand Extension Evaluations: The Moderating Role of Functional and Prestige Brand Concepts / _rAlokparna Basu Monga -- _g140. _tFood Shopping in Urban China in 1996 and 2006: Homogenization and Stratification / _rAnn Veeck -- _g141. _tGuiltless Gluttony: The Asymmetric Effect of Size Labels On Size Perceptions and Consumption / _rAradhna Krishna -- _g142. _tConspicuous Consumption: A Preliminary Report of Scale Development and Validation / _rEtta Y. I. Chen -- _g143. _tAssessing the Consumer Perceived Value Scale / _rGianfranco Walsh -- _g144. _tWhen Uncertainty Brings Pleasure: The Role of Outcome Imageability and Mental Imagery / _rCheng Qiu -- _g145. _tSituation-Based Shifts in Consumer Benefit Salience: The Joint Role of Affect and Cognition / _rSonja Wendel -- _g146. _tThe Affective-Cognitive Model of Stimulus-Based Affect: Individual Differences in Response to the Vividness of Product Descriptions / _rDavid J. Moore -- _g147. _tThe Effect of Weather on Consumer Spending / _rKyle B. Murray -- _g148. _tMood Influence on the Valuation of Multiple Gains and Losses / _rDorothea Schaffner -- _g149. _tThe Effect of Primed Reference Points on the Shape of Attribute-Value Functions, Attribute Importance, and Choice / _rKoert van Ittersum -- _g150. _tDriving the Extra Mile: The Interplay between Psychophysics and Loss Aversion in Determining Consumer Search Intensity / _rRitesh Saini -- |
505 | 0 | 0 |
_g151. _tThe Endowment Effect and Its Reversal: Examining Possession Loss Aversion and Focus of Attention / _rMauricio Palmeira -- _g152. _tBipolar Scales Mask Loss Aversion / _rA. Peter McGraw -- _g153. _tThe Hungry Ghost Dinner and Auction: Real-World Auction, Other-World Meanings / _rSiok Kuan Tambyah -- _g154. _tTriggers of Extraordinary Experiences Within A Sub-cultural Consumption Event / _rJeffrey Allen -- _g155. _tProcedural Priming and Consumer Judgments: Effects on the Impact of Positively and Negatively Valenced Information / _rHao Shen -- _g156. _tLeft-Right, Left-Right: The Effects of Digit-Direction On Eye Movement Bias and Price Encoding Strategy / _rKeith S Coulter -- _g157. _tThe Effect of Communication Norms on Interpretations of Meaningless Information / _rAlison Jing Xu -- _g158. _tSunk Cost Effects in Consumer Decisions: Role of Anticipated Regret / _rJunsik Kwak -- _g159. _tThe Perceived Value of Time in a Transaction / _rYu-Tse Lin -- _g160. _tThe Mental Accounting of Gift Card versus Cash Gift Funds / _rRebecca White -- _g161. _tThe Tri-Mediation Model of Persuasion: Incorporating Negative Advertising Appeals / _rKeith S Coulter -- _g162. _tPermission to be Prejudiced: Legitimacy Credits in the Evaluation of Advertisements with Black and White Models / _rBeomjoon Choi -- _g163. _tThe Role of Product Category Familiarity in Self-Referent Advertising / _rClaudiu Dimofte -- _g164. _tThe Impact of Narrative Immersion and Perceived Self-Character Similarity on Evaluations of Product Placements / _rNamita Bhatnagar -- _g165. _tAnti-consumption: Now on Sale / _rAhir Gopaldas -- _g166. _tA Qualitative Study of Mother-Adolescent Daughter-Vicarious Role Model Consumption Interactions / _rYossi Gavish -- _g167. _tIntergenerational Influence in Consumer Deal Proneness / _rRobert M. Schindler -- _g168. _tNot Me or Not Them?: The Role of Culture in Discrepant Effects of Health Communication on Self and Others / _rSukki Yoon -- _g169. _tWhen the Loss of Free Will Can Be Costly: A Novel Approach to an Anti-Smoking Campaign / _rAditi Grover -- _g170. _tReward or Punish: Willingness to Pay for Ethically-Produced Goods / _rRemi Trudel -- _g171. _tThe Influence of the Online Decision Environment Characteristics on Consumer Selective Information Processing and Choice / _rYing Jiang -- _g172. _tThe Impact of Online Information on the Purchase of Certified Used Cars / _rVandana Ramachandran -- _g173. _tThe Multiple Source Effect of Online Consumer Reviews on Brand Evaluations: Test of the Risk Diversification Hypothesis / _rDo-Hyung Park -- _g174. _tTime versus Money: Differential Use of Heuristics / _rAshwani Monga -- _g175. _tAchieving the Compromise Effect with Missing Attribute Information: Introducing Shadow Options / _rKunter Gunasti -- _g176. _tWould Perceived Unfairness Lead to Regret? / _rFelix Tang -- _g177. _tBig Raccoons and Small Giraffes: Anchoring in Sequential Judgments / _rDaniel Mochon -- _g178. _tIf I Want You to Like Me, Should I Be Like You or Unlike You? The Effect of Prior Positive Interaction with a Group on Conformity and Distinctiveness in Consumer Decision-Making / _rVeronika Papyrina -- _g179. _tA Psychophysiological Perspective of the Stress-buffering and Persuasive Impact of Positive Communication Style / _rZhenfeng Ma -- _g180. _tThe Evolution of New Product Rumors in Online Consumer Communities: Social Identity or Social Impact? / _rScott A. Thompson -- _g181. _tA Life Course Perspective of Family Meals Via the Life Grid Method / _rRobert Harrison -- _g182. _tCognitive Load, Need for Closure, and Socially Desirable Responding: Cognitively Constrained versus Motivated Response Biases in Cross-Cultural Consumer Research / _rAshok K. Lalwani -- _g183. _tConstruction of Country-Specific, Yet Internationally Comparable Short Form Marketing Scales / _rMartijn G. de Jong -- _g184. _tA Test of the Validity of Hofstede's Cultural Framework / _rJeffrey Blodgett -- _g185. _tTo Have and to Hold? Implications of Disposition Tendencies for Consumer Research / _rRebecca W. Naylor -- _g186. _tThe Role of Uniqueness Motivations in Social Comparison Processes / _rCaglar Irmak -- _g187. _tThe Effects of Product Quality and the Perceived Structural Relation Between Functions on the Value Inference of Convergence Products / _rSara Kim -- _g188. _tLet it Rock: The Effects of Brand Name Placement in Songs on Attitudes toward the Artist and the Brand / _rBruno Kocher -- _g189. _tA Friend and /or A Foe?: Exploring Activeness of Objects in Consumption / _rOlga Kravets -- _g190. _tTinsel, Trimmings, and Tensions: Consumer Negotiations of a Focal Christmas Artifact / _rCele C. Otnes -- _g191. _tProtecting the Portals of Home / _rKaren V Fernandez -- _g192. _tThe "Shaken Self": Product Choice as a Means of Restoring Self-View Confidence / _rLeilei Gao -- _g193. _tFlattery and Persuasion: A Dual Attitudes Perspective / _rElaine Chan -- _g194. _tThe Roles of Product Characteristics and Framing Effects in the Effectiveness of Cause-Related Marketing / _rChun-Tuan Chang -- _g195. _tThe Role of Mortality Salience in Consumer Persuasion / _rJavier Horcajo -- _g196. _tThe Impact of Goal Framing on the Choose-Reject Discrepancy / _rParthasarathy Krishnamurthy -- _g197. _tWhen Regulatory Fit Does Not 'Feel Right': The Inhibiting Effect of Contextually Dominant Decision Strategies / _rMehdi Mourali -- _g198. _tWhen Do Consumers Prefer More Choice? Moderating Effects of Regulatory Focus / _rH. Onur Bodur -- _g199. _tBystanders Don't Just Stand By: The Influence of Social Presence on Service Experience / _rYi He -- _g200. _tProximity to or Progress toward Receiving a Telephone Service? An Experimental Investigation of Customer Reactions to Features of Telephone Auditory Messages / _rLiad Weiss -- |
505 | 0 | 0 |
_g201. _tThe Value of Human Warmth: Social Presence Cues and Computer-Mediated Communications / _rJi Hee Song -- _g202. _tThe Influence of Art Infusion on the Perception and Evaluation of Consumer Products / _rHenrik Hagtvedt -- _g203. _tPersuasion Pleasure and Selling Stress: The Role of Non-Verbal Communication in Consumer Influence Settings / _rBob M Fennis -- _g204. _tEffect of Delay on Perceptions of Bargaining Outcomes: Moderating Role of Persuasion Knowledge / _rShweta Oza -- _g205. _tInferences of Interpersonal Preference Similarity Based on Unrelated Product Categories / _rValeria Noguti -- _g206. _t"Size Counts": The Effect of Queue Length on Choice between Similar Restaurants / _rOrnit Raz -- _g207. _tThe Impact of Size of Self-Generated Consideration Set on Post-Choice Regret / _rSong Su -- _g208. _tWhen Starbucks Meets Turkish Coffee: Cultural Imperialism and Islamism as 'Other' Discourses of Consumer Resistance / _rElif Izberk-Bilgin -- _g209. _tCries from the Goblin Market: Consumer Narratives in the Marketplace / _rShakeel Siddiqui -- _g210. _tContested Consumption in Everyday Life / _rMarius K. Luedicke -- _g211. _tChoice with Inference is Different From Choice without Inference / _rKunter Gunasti -- _g212. _tEffects of Two Dimensions of Psychological Distance on Consumer Judgments / _rKyeongheui Kim -- _g213. _tFeast or Famine: How Expectations Polarize Judgments of Ambiguous Alternative Set Sizes / _rS. Adam Brasel -- _g214. _tThe Learning (and not) of Effort and Accuracy Tradeoffs / _rJeffrey S Larson -- _g215. _tThe Global Brand's Meaning Melange: Seeking Home Abroad through Global Brands / _rAnders Bengtsson -- _g216. _tDo Sales Promotions Necessarily Erode Brand Equity? Maybe Not / _rJoshy Joseph -- _g217. _tThe Effects of Centrality and Distinctiveness on the Usage of Co-promotions / _rHurrem Yilmaz -- _g218. _tBrand Visualization: Effects of 'Product Shape-Typeface Design' Congruence on Brand Perceptions and Price Expectations / _rThomas Van Rompay -- _g219. _tRemembering Words and Brands after a Perception of Discrepancy / _rAntonia Mantonakis -- _g220. _tShould I Stay or Should I Go? Mood Congruity, Self-monitoring and Retail Context Preference / _rNancy M. Puccinelli -- _g221. _tThe Impact of Language Code-Switching on Ad Claim Recall / _rMelissa Maier Bishop -- _g222. _tPick me, Pick me! An Extension of Theory Regarding Human Branding through Investigation of Editorial Fashion Models / _rMarie-Agnes Parmentier -- _g223. _tThe Branding of Next-Generation Products / _rMarco Bertini -- _g224. _tEffectiveness of Abstract vs. Concrete Challenge Strategies in Response to the Competitive Threat of Extensions from Mega Brands / _rKalpesh Kaushik Desai -- _g225. _tWhatever People Say I Am That's What I Am: Social Labeling as a Social Marketing Tool / _rGert Cornelissen -- _g226. _tHow Self-View and Type of Processing Affect Context Effects Produced by Viewing Products on Various Display Table Surfaces / _rRui Zhu -- _g227. _tTemporal Response to Opportunities: A Look at the Last Name Effect / _rKurt A. Carlson -- _g228. _tSelf-Construal and Temporal Distance / _rGerri Spassova -- _g229. _tSneaky Small Sins Flying Under the Radar: Package Sizes and Consumption Self-Regulation / _rRita Coelho do Vale -- _g230. _tSelf-Medication versus Pure Pleasure Seeking Compulsive Consumption / _rXiuping Li -- _g231. _tIs High-Caloric Food Consumption an Addictive Behavior in Our Modern World of Plenty? A Test of the Relationship between Inhibitory Performance in a Neuropsychological Positive- Emotion Shifting Task and Everyday Snacking Behavior in Non-Obese Adult Women / _rJi Lu -- _g232. _tExploring Needs, Desires, and Hopes: A Study of Impoverished Migrant Consumers / _rBerna Tari -- _g233. _tWe Happy Few: Redefining Community in Marketing / _rAubrey Fowler III -- _g234. _tThe Relationship between Online Brand Community Participation and Consciousness of Kind, Moral Responsibility, and Shared Rituals and Traditions / _rVivek Madupu -- _g235. _tResponding to Ethical and Competence Failures / _rSekar Raju -- _g236. _tMaking Probability Judgments of Future Product Failures: Packing versus Unpacking the Problem / _rDipayan Biswas -- _g237. _tConsumers' Evaluation After a Service Encounter: The Effects of the Actions of Company Unrelated Party / _rJessica Y. Y. Kwong -- _g238. _tIt is not Whether You Win or Lose, But How You Play the Game: The Role of Memory in How Consumers Feel After Lying / _rChristina Anthony -- _g239. _tThe Role of Creative Cognitions on Consumer Feature Reliance / _rHuifang Mao -- _g240. _tA ReExamination of Post-Experience Advertising Effects: The Moderating Role of Accuracy Motivation / _rKunter Gunasti -- _g241. _tProtection of Prior Learning in Complex Consumer Learning Environments / _rJuliano Laran -- _g242. _tThe Effects of Outcome versus Process-Oriented Thinking on Decision Difficulty / _rDebora Thompson -- _g243. _tThe Persistence of Fictional Character Images beyond the Program and their Use in Celebrity Endorsement: Experimental Results from a Media Context Perspective / _rAnja Spilski -- _g244. _tEvaluation of Brand Alliances: Product Fit and the Moderating Role of Brand Concept Consistency / _rEven Johan Lanseng -- _g245. _tNeed for Closure and Media Use and Preference of Young Adults / _rIris Vermeir -- _g246. _tWhen I Grow Up: The Moderating Role of Aspiration in Intergenerational Code-switching / _rSangwon Lee -- _g247. _t"Cross Border Shopping: Family Narratives" / _rRaquel Castano -- _g248. _t"Disney Dreams in China" / _rEric Li -- _g249. _t"Hoarding Behavior & Attachment to Material Possessions" / _rTresa Ponner -- _g250. _t"Stay-at-Home Dads Unite: Coping with Stigma and Isolation" / _rGokcen Coskuner-Balli -- |
505 | 0 | 0 |
_g251. _t"Living a Theme" / _rA. Fuat Firat -- _g252. _t"Consumer Innovation in Online Computer Tuning Communities" / _rJohannes Gebauer -- _g253. _t"Luxury Value Pyramid: What are the Dimensions of Luxury" / _rJunko Kimura -- _g254. _t"Body and Appearance Perceptions of Latino Youth" / _rSamuel Doss -- _g255. _t"The Responsibility of Respect in the Marketplace: Opening Doors for Community" / _rCarolyn Costley -- _g256. _tIntroduction to Structural Equations Models and Lisrel.Full Text Available / _r257. Defining and Exploring Exorbitant Buying Behavior.Full Text Available -- _g258. _tPhilosophy and Consumption: Discussions on Trust and Brands.Full Text Available / _r259. Internet Tracking and Clickstream Data: Methodological Issues.Full Text Available -- _g260. _tConducting Consumer Research in India and China: Issues, Challenges and New Directions.Full Text Available / _r261. Interrogating Fashion: Fashion Cultures and Fashion Discourses.Full Text Available -- _g262. _tIf Only I Switched Instead: Exploring the Consequence of Regret & Consumer Brand Switching Behaviors / _rMy Bui -- _g263. _tThe Effect of Surplus Avoidance on Completing a Goal in Loyalty Program / _rJessica Y. Y. Kwong -- _g264. _tOn the Compatibility of Orientation, Task and Preference: The Role of Brand Information / _rJingjing Ma -- _g265. _tThe "Sticky Choice" Bias in Sequential Decision-Making / _rAaron Brough -- _g266. _tFantasizing About Winning: Motivational and Cognitive Determinants of Narrative Transportation / _rBrent McFerran -- _g267. _tFriend and Foe? The paradoxical Dynamics of Intergroup Conflict in a Cooperative / _rKatherine Loveland -- _g268. _tThe Role of Congruence Theory in Consumer Response to Business-to-Consumer Gift Giving / _rAtul Kulkarni -- _g269. _tLuxury Versus Humor: Contrasting the Use of Art in Advertising / _rHenrik Hagtvedt -- _g270. _tSocial Identity Threat and Consumer Preferences: The Role of Self-Protection / _rKatherine White -- _g271. _tI Know a "Guy": The Consequences of Using Social Capital to Facilitate Consumption Experiences / _rBryan Johnson -- _g272. _tMaking Choices Depletes the Self's Resources and Impairs Subsequent Self-Regulation / _rNoelle M. Nelson -- _g273. _tDeveloping a New Measure of Materialism / _rEda Gurel Atay -- _g274. _tEnd of Life Decision Making: Examining Factors that Lead to Planning / _rElyria Kemp -- _g275. _tThe Moderate Effect of Customer's Brand Awareness on Attitude Change of a Well-Known Brand / _rJinsong Huang -- _g276. _tMore Than Meets the Eye: The Influence of Implicit versus Explicit Self-Esteem on Materialism / _rJi Kyung Park -- _g277. _tThe Effect of Regulatory Focus on the Anchoring Bias / _rShenghui Zhao -- _g278. _tGetting Begets Wanting: A New Theory about Long-term Changes in Strength of Motivation / _rKathleen D. Vohs -- _g279. _tRemembering What Was New: The Role of Stimlus Novelty in Retrospective Evaluation of Experiences / _rRajesh Bhargave -- _g280. _tSources of Brand Personality: A Survey of Ten Brands / _rNatalia Maehle -- _g281. _tTransferring Meaning from Cultural Entities to Brands / _rMargaret C. Campbell -- _g282. _tThe Everyday Practices Surrounding Young People's Food Consumption / _rPepukayi David Chitakunye -- _g283. _tToward a Better Understanding of the Effects of Customer Education on Usage Behavior and Satisfaction / _rBenoit Aubert -- _g284. _tCause Related Marketing: Improving People Willingness to Donate by Selling Them a Product / _rIlaria Baghi -- _g285. _tWho Has Mixed Feelings About Consumption? Self-Monitoring and the Antecedents of Attitude Ambivalence / _rSandor Czellar -- _g286. _tThe Dynamic Nature of Customers' Criteria for Assessing Customer Value: A Longitudinal Investigation / _rJeroen Bleijerveld -- _g287. _tThe Incremental Utility of Adding New Functionalities to Products: The Role of Goal Congruence and Perceived Brand Quality / _rTripat Gill -- _g288. _tDeveloping a Better Understanding of Co-Creation: Consumers' Motivations to Create and the Underlying Processes / _rC. Page Moreau -- _g289. _tFormation of Consideration Set and Consumer Decision-Making Process under Brand Extension Signal / _rYi Zhang -- _g290. _tEffects of Spatial Location of Price Information on Consumers' Perception of Prices and Products / _rRajneesh Suri -- _g291. _tInformation Sort and Consumers' Evaluation of Prices / _rRajneesh Suri -- _g292. _tDiscounting Pleasure? Lay Intuitions about the Value of Deferred Hedonic Experience / _rElaine Chan -- _g293. _tThe Single Consumer: Avoiding Tradition and Extending the Self / _rAngeline G. Close -- _g294. _t"Effort-as-Information": The Impact of Decision-Related Effort on Subsequent Evaluation and Price Judgment / _rJungkeun Kim -- _g295. _tCommodifying the Self: Online Social Networking Profiles as Brand Communities / _rLucy Atkinson -- _g296. _tFairness in Consumer Markets: Price Expectation, Cost Saliency, and Competition / _rMark Ratchford -- _g297. _tThe Antecedents of Image Transfer-An Empirical Study of Event Sponsorship / _rLee Zhang -- _g298. _tAvatar and Extended Self in Online Gaming / _rJeff Wang -- _g299. _tThe Role of Commitment on the Customer Benefits-Loyalty Relationship in the Service Context / _rWon-Moo Hur -- _g300. _tThe Velocity of Time: Primacy and Recency Effects on Time Perception / _rDoreen Kum -- |
505 | 0 | 0 |
_g301. _tA Meta-Analysis of the Moderation Effect of Regulatory Focus / _rAhmad Daryanto -- _g302. _tDevelopment of an Instrument for Measuring Consumers' Perception of Atmosphere / _rMorten Heide -- _g303. _tThe Impact of Regulatory Focus on the Effect of Two-sided Advertising / _rArnd Florack -- _g304. _tNegative Emotions as Motivators of Consumption / _rHarish Kapoor -- _g305. _tNarrative Transportation in Concept Tests for Really New Products: Are All Protagonists Equally Convincing? / _rEllis A. van den Hende -- _g306. _tTransforming Self and by Extension Society. An Exploration of Activism Against Consumerism / _rSimona Romani -- _g307. _tWhen Ads Make Drama Seem Silly and Comedy Seem Dull: Role-Fulfillment Effects of Mood on Evaluations of Emotional Television Commercials / _rJoseph Lajos -- _g308. _tBeing Hedonic and Becoming Prudent / _rCamille S. Johnson -- _g309. _tNice Guys Finish First: An Examination Customer-First Strategies on Consumer Attitudes and Loyalty / _rRishtee Kumar -- _g310. _tLeapfrogging over the Joneses: Can Wealth Redistribution Reduce Conspicuous Consumption by Relatively Worse-Off Consumers? / _rNailya Ordabayeva -- _g311. _t'When the Chips are Down': The Relation between Stress, Social Support, and Food Product Attitudes / _rClaartje L. ter Hoeven -- _g312. _tWho's Got the Power? A Social Power Perspective on Teen Purchase Influences / _rKendall Goodrich -- _g313. _tExploring the Role of Shopping Efficacy on Customer Satisfaction and Behavioral Intentions / _rEda Gurel Atay -- _g314. _tNature and Function of Scripts in the Evaluation of Service Experiences / _rMark P Healey -- _g315. _tThe Effect of Promotion Framing on the Evaluation of Price Bundling / _rNai-Chi Yeh -- _g316. _tExamining Advertising Practitioners' Ethical Considerations and its Implications for Consumer Welfare / _rLinda Tuncay -- _g317. _tThe Activation-Striving Model: When Will the Same Prime Lead to Goal Activation and When Will It Lead to Trait Activation? / _rAner Sela -- _g318. _tIs the Internet a New Eldorado for Counterfeits? / _rBruno Kocher -- _g319. _tInternational Festivals: Reverse Acculturation or the Peddling of Ethnicity / _rL. Wakiuru Wamwara-Mbugua -- _g320. _tLanguage Domain Effects on Bilingual Advertising / _rRyall Carroll -- _g321. _tThe Morphing Self: Changing Self-Concept as a Response to Threats / _rChristian Schmid -- _g322. _tA Bibliographic Survey of Experiential Consumption Research / _rJohnny Chen -- _g323. _tWhen Images and Words don't Agree, Images Win: the Shielding Effect of Imagination on Attitude Change / _rMassimiliano Ostinelli -- _g324. _tAccessibility and Availability: The Role of Prior Preferences in Judgment Formation / _rMaria Kratcholova -- _g325. _tPerhaps it Would be Better if Materialistic Birds of a Feather Did Not Shop Together: Materialism, Accountability, and Luxury Brand Consumption Experiences / _rDan Freeman -- _g326. _tMuch Ado about Nothing: Avoiding Products Because of the Negative Impressions They Never Create / _rLaurence Ashworth -- _g327. _tAssessing Consumer Reaction to New Product Ideas: Does it Matter Where You Live and How Old You Are? / _rJing Wang -- _g328. _tPower and Donation: Does Perceived Power Decrease or Increase Charitable Contribution? / _rXianchi Dai -- _g329. _tDo All-or-Nothing Reference Points Support Regular Savings? / _rCaezilia Loibl -- _g330. _tCulture, Social Comparison and Responses to Advertising / _rTheresa A. Wajda -- _g331. _tThe Effect of Brand Personality on Evaluations of Utilitarian Product Benefits / _rAdrian Peretz -- _g332. _t"Want to watch? You've got to pay": The Link between Intrusiveness and Outcomes Typifying the Customer-Firm Relationship / _rMarco Lalos -- _g333. _tFrom Luxury to Populence: Inconspicuous Consumption as Described by Female Consumers / _rElad Granot -- _g334. _tThe Surprising Influencers: How the Inferred Attributes of Observed Consumers Shape Observer Consumers' Buying Intentions / _rEdith Shalev -- _g335. _tHow Personal Are Consumer Brand Evaluations? Disentangling the Role of Personal and Extrapersonal Associations in Consumer Judgments / _rSandor Czellar -- _g336. _tImpact of Value Aspirations, Age, and Gender on Television Viewing Connectedness among Preteens and Teens / _rDavid S. Bickham -- _g337. _tThe Use of Humor in Promoting Healthy Eating and Better Communication in Parent-Child Dyads and the Moderating Role of Attachment: A Web-Related Intervention / _rAida Faber -- _g338. _tEffect of Country-of-Targeting on Product Evaluations / _rMahesh Gopinath -- _g339. _tAnticipating Consumption: The Impact of Expectations on Decision-Making for Healthy Products / _rDiane M. Phillips -- _g340. _tConsider the Consequences: The Effect of Consequence Information on Consumer Choice of Snack Foods / _rAndrew Wilson -- _g341. _tHow Media and Advertising Jointly Affect Ad Effectiveness / _rJing Wang -- _g342. _tHow Embarrassing: An Examination of the Sources of Consumer Embarrassment and the Role of Self-Awareness / _rRishtee Kumar -- _g343. _tProduct Failure and Warranty Purchase: Their Effects on Target-Specific Emotions and Attitude toward the Brand / _rKiran Karande -- _g344. _tThe Impact of Brand Relatedness on Negative Spillover Effects in Brand Portfolios / _rJing Lei -- _g345. _tSelf and Social Signaling Explanations for Consumption of CSR-Associated Products / _rAronte Bennett -- _g346. _tConsumers' Elaboration of Really-New-Product Messages / _rDavid Alexander -- _g347. _tThe Cross-Cultural Effect of Trust on Subjective Well-Being / _rDante Pirouz -- _g348. _tThe Subjective Well-Being of Buying: A Grounded Theory Analysis of Habitual Acts of Consumption / _rDante Pirouz -- _g349. _tConsumers' Reactions to Acquisitions of Socially Responsible Companies / _rEleni Zoi Papavasileiou -- _g350. _tMySimon Sez: Reducing Negative Consequences of Missed Sales via Online Shopping Agents / _rDemetra Andrews -- |
505 | 0 | 0 |
_g351. _tA Psychophysical Approach to Assessment of Relationship between Vehicle Color and Purchase Price / _rKeiko I Powers -- _g352. _tAiring Dirty Laundry in the Public Square: An Examination of Public Complaining and the Mitigating Effects of Branding / _rAndrew Wilson -- _g353. _tTwo Designer Skill Sets: Perspective Taking and Creativity / _rJaewoo Joo -- _g354. _tThe Robin Hoods of the Information Age: The Differential Effects of Financial and Time Expenditures on Sharing / _rYuliya Komarova -- _g355. _tA Three-Factor Model of Consumer Preference for Self-Designed Products / _rXiaoyan Deng -- _g356. _tWhen Social Influences Have Far Reaching Implications / _rMonica Popa -- _g357. _tYou and Us: Causal Effects of Language Use on Consumers' Perceptions of Brands / _rAner Sela -- _g358. _tInvestigating the Motivational Processes Underlying Bicultural Consumer Response to Cultural Product Cues / _rAlexandra Aguirre-Rodriguez -- _g359. _tCountry-of-Origin Effects on Consumers' Attributions and Word-of-Mouth Communications about Services / _rKachat Andrew Wong -- _g360. _tRole of Incongruity and 'Aha' Effect in Positive Affect Experienced from Visual Metaphors / _rPraggyan Mohanty -- _g361. _tThe "Kick Him While He's Down" Effect: Consumers' Responses to Unfortunate Leaders when Judging Corporate Crime / _rMorgan K. Ward -- _g362. _tExamining the Effects of Narrators' Accents When Informational Programming Has Verbal and Visual Cues / _rJuliana Renovato -- _g363. _tThe Lifestyle Consumer Confidence Index: Detecting the Undercurrents and Dynamics of Consumer Confidence / _rMichael Merz -- _g364. _tParenting, Peer Influence, and Role Model on Compulsive Buying Tendencies of Early Adolescent Consumers / _rChuanlan Liu -- _g365. _tThe Good, the Bad, and the Red: Does "Giving" through Buying Replace Direct Giving? / _rAner Tal -- _g366. _tConsumer Inferences about Hybrid Goods and Services from Pricing and Innovation / _rNita Umashankar -- _g367. _tThink Fast, Feel Good? Thought Speed Enhances Mood and Product Trial / _rBrittany Duff -- _g368. _tIt Tastes Better Conscious: The Role of Attention in Hedonic Consumption Experience / _rAner Tal -- _g369. _tThe Sins of the Father Shall Be Visited Upon the Sons: The Effect of Corporate Parent Affiliation on Consumers' Perceptions of Corporate Societal Marketing / _rAndrew E. Wilson -- _g370. _tExperts, Novices, and Non-consumption among Appalachian Trail Thru-hikers / _rJon Littlefield. |
650 | 0 |
_aConsumers _zUnited States _vCongresses _9580536 |
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650 | 0 |
_aConsumers _xResearch _zUnited States _vCongresses _9580539 |
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650 | 0 |
_aConsumer behavior _vCongresses _9722499 |
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700 | 1 |
_aLee, Angela Y. _91051020 |
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700 | 1 |
_aSoman, Dilip. _91075498 |
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710 | 2 |
_aAssociation for Consumer Research (U.S.) _9226774 |
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710 | 2 |
_aAssociation for Consumer Research (U.S.). _bConference _n(35th : _d2007 : _cMemphis) |
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