000 02812cam a2200421 i 4500
005 20221101221002.0
008 090723s2010 nyua 001 0 eng d
010 _a 2009920753
011 _aChanged OCLC from 233550258 to 427508004
020 _a1428321489
020 _a9781428321489
035 _a(ATU)b11454416
035 _a(OCoLC)427508004
040 _aBTCTA
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_dBAKER
_dYDXCP
_dBWX
_dIUP
_dVP@
_dATU
041 0 _aeng
082 0 _a647.94
_222
100 1 _aChon, K. S.,
_eauthor.
_9239564
245 1 0 _aWelcome to hospitality :
_ban introduction /
_cKaye (Kye-Sung) Chon, Thomas A. Maier.
246 3 0 _aIntroduction / Kaye (Kye-Sung) Chon, Thomas A. Maier.
250 _aThird edition.
264 1 _aClifton Park, NY :
_bDelmar/CENGAGE Learning,
_c[2010]
264 4 _c©2010
300 _axix, 494 pages :
_bcolour illustrations ;
_c26 cm
336 _atext
_btxt
_2rdacontent
337 _aunmediated
_bn
_2rdamedia
338 _avolume
_bnc
_2rdacarrier
500 _aIncludes index.
505 0 0 _g1.
_tWelcome to the Hospitality Industry --
_g2.
_tTravel and Tourism: Partners with Hospitality --
_g3.
_tGlobal Issues and Hospitality --
_g4.
_tDynamics of the Lodging Industry --
_g5.
_tHotel Development --
_g6.
_tHotel Management and Operations --
_g7.
_tContemporary Foodservice Concepts --
_g8.
_tCulinary Arts and Foodservice Operations --
_g9.
_tBeverage Management --
_g10.
_tStrictly Business --
_g11.
_tLeisure Activities and Hospitality --
_g12.
_tFocus on the Future --
_g13.
_tBuilding for Success.
520 _a"Welcome to Hospitality: An Introduction provides a detailed description of the many facets of the Hospitality and Tourism sector, including tours and travel, hotels, restaurants, culinary, casino operations, cruises, and the recreation and leisure industries. Personal profiles of industry leaders highlight the wide range of career opportunities available in the field. The authors discuss the Hospitality and Tourism industry's evolution toward increased internationalization and integration. Industry Insight vignettes offer a behind-the-scenes view of real-life job tasks and career success stories. Each chapter features practical case study scenarios, including business and social attitude comparatives, advertising and marketing messaging, financial modeling, and competitive analysis formulation."--Publisher's website.
588 _aMachine converted from AACR2 source record.
650 0 _aHospitality industry
_vTextbooks
_9742115
650 0 _aTourism
_vTextbooks
_9710789
700 1 _aMaier, Thomas A.,
_eauthor.
_91073669
907 _a.b11454416
_b06-09-21
_c27-10-15
942 _cB
945 _a647.94 CHO
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998 _ab
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999 _c1194278
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