000			04952cam a22004094i 4500
005			20221101222041.0
008			070105s2007 nyuab b 001 0 eng d
010			_a 2007000480
011			_aBIB MATCHES WORLDCAT
020			_a0789033380 _qhard 13 (alk. paper)
020			_a9780789033383 _qhard 13 (alk. paper)
020			_a0789033399 _qsoft 13 (alk. paper)
020			_a9780789033390 _qsoft 13 (alk. paper)
035			_a(ATU)b11278717
035			_a(DLC) 2007000480
035			_a(OCoLC)77575069
040			_aDLC _beng _erda _cDLC _dBTCTA _dBAKER _dUKM _dC#P _dYDXCP _dBWX _dOCoLC _dATU
050	0	0	_aTX911.3.M27 _bL5885 2007
082	0	0	_a647.94068 _222
100	1		_aLockyer, Timothy L. G., _eauthor. _91061232
245	1	4	_aThe international hotel industry : _bsustainable management / _cTimothy L.G. Lockyer.
264		1	_aNew York : _bHaworth Hospitality & Tourism Press, _c[2007]
264		4	_c©2007
300			_axx, 201 pages : _billustrations, map ; _c23 cm
336			_atext _btxt _2rdacontent
337			_aunmediated _bn _2rdamedia
338			_avolume _bnc _2rdacarrier
504			_aIncludes bibliographical references and index.
505	0	0	_tForeword / _rAsad Mohsin -- _tIntroduction: Characteristics of the Hotel Industry -- _tIntangibility -- _tInseparability -- _tVariability -- _tPerishability -- _gCh. 1. _tLocation -- _tIntroduction to Theory: Location -- _tLocation and Room Rate -- _tThe Changing Hotel Location -- _tLocation and New Property Development -- _tLocation and Social Impact -- _tLocation and Employment Opportunities -- _tCase Studies -- _gCh. 2. _tMarketing -- _tIntroduction to Theory: Marketing -- _tThe Ps of Marketing -- _tNeeds, Wants, and Demands -- _tMarket Segmentation -- _tProduct Differentiation -- _tUnderstanding the Factors Guests Are Looking For -- _tEmotion and the Purchase Decision -- _tInternal Marketing -- _tMarketing Research and Intelligence -- _tHotels.com -- _tCase Studies -- _gCh. 3. _tHuman Resources -- _tIntroduction to Theory: Human Resources -- _tPart-Time Employees -- _tEducation and Employees -- _tHuman Resources and Occupancy -- _tStaff Recruitment and Turnover -- _tEmployee Training -- _tEmployer Expectations -- _tThe Work Week -- _tJob Rotation -- _tCase Studies -- _gCh. 4. _tEmpowerment -- _tIntroduction to Theory: Empowerment -- _tGroup Empowerment -- _tMoment of Truth -- _tLevel of Empowerment -- _tRewards and Culture -- _tLeading an Empowered Organization -- _tCase Studies -- _gCh. 5. _tResource Management -- _tIntroduction to Theory: Resource Management -- _tStandards -- _tVariance Analysis -- _tPurchasing -- _tHealth and Safety Issues -- _tHotel Ownership -- _tHotel Life Cycle -- _tHotel Refurbishment -- _tMaintenance Planning -- _tHousekeeping -- _tOutsourcing -- _tCase Studies -- _gCh. 6. _tYield Management -- _tIntroduction to Theory: Yield Management -- _tRoom Rate and Occupancy -- _tPricing Strategies -- _tMarket Segmentation -- _tExternal Influences -- _tOther Hotel Operations -- _tImpact on Guest Satisfaction -- _tThe Internet -- _tCase Studies -- _gCh. 7. _tSustainability -- _tIntroduction to Theory: Sustainability -- _tExternal Influences on a Hotel and Sustainability -- _tManagement Decisions and Impact on Sustainability -- _tHotels and Social Sustainability.
520	1		_a"The Intemational Hotel Industry: Sustainable Management examines key theoretical issues and real challenges facing current hotel managers around the world. Each chapter includes case studies of management issues, insights from senior international hotel managers, and stimulating discussion topics. This book explores the entire industry from an international perspective to provide a better understanding of the effective decision-making process commonly used by managers regardless of location. Issues such as employee management, placement of hotel location, marketing decisions, yield management, and others are discussed in detail." "Textbooks on the hotel industry are often limited in scope to only one discipline, perspective, or geographic area. The International Hotel Industry: Sustainable Management is international, interdisciplinary, and thought-provoking, allowing readers to understand management issues better by broadening the scope of their knowledge. Current and real examples of problems and issues are posed by the book through case studies and interviews with hotel managers around the world. Invaluable for use as a textbook in graduate and undergraduate courses in hospitality and hotel management, the book covers crucial areas of the industry such as effective marketing, human resource management, location, resource management, and sustainability."--BOOK JACKET.
588			_aMachine converted from AACR2 source record.
650		0	_aHotel management _9318940
907			_a.b11278717 _b03-10-17 _c27-10-15
942			_cB
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998			_ab _ac _b06-04-16 _cm _da _feng _gnyu _h4
999			_c1179780 _d1179780