| 000 | 01421cam a2200361 i 4500 | ||
|---|---|---|---|
| 005 | 20211103080255.0 | ||
| 008 | 070330s2007 nz a f 001 0 eng d | ||
| 011 | _aBIB MATCHES WORLDCAT | ||
| 020 |
_a0473111187 _qpbk. |
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| 020 |
_a9780473111182 _qpbk. |
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| 035 | _a(ATU)b11238926 | ||
| 035 | _a(OCoLC)156619202 | ||
| 037 | _bEssential Management Ltd, PO Box 58010, Whitby 5245, Porirua, N.Z. ; essman@xtra.co.nz | ||
| 040 |
_aNZNB _beng _erda _cNZNB _dATU |
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| 082 | 0 | 4 |
_a659.1 _222 |
| 100 | 1 |
_aSlater, Philip J., _d1944- _eauthor. |
|
| 245 | 1 | 4 |
_aThe advertising cookbook : _bsmarter ways to find and keep customers / _cPhilip Slater. |
| 264 | 1 |
_aWellington, N.Z. : _bTomorrow's Business Pub., _c[2007] |
|
| 264 | 4 | _c©2007 | |
| 300 |
_a300 pages : _billustrations ; _c20 cm |
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| 336 |
_atext _btxt _2rdacontent |
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| 337 |
_aunmediated _bn _2rdamedia |
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| 338 |
_avolume _bnc _2rdacarrier |
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| 500 | _aIncludes index. | ||
| 500 | _aCover subtitle: Myths, traps, truths, tips for aspiring advertisers. | ||
| 500 | _a"How to find and keep customers"--Spine. | ||
| 588 | _aMachine converted from AACR2 source record. | ||
| 650 | 0 |
_aAdvertising _vHandbooks, manuals, etc. _9372955 |
|
| 907 |
_a.b11238926 _b03-10-17 _c27-10-15 |
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| 998 |
_ab _ac _b06-04-16 _cm _da _feng _gnz _h4 |
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| 945 |
_a659.1 SLA _g1 _iA324817B _j0 _lcmain _o- _p$75.50 _q- _r- _s- _t0 _u9 _v0 _w0 _x0 _y.i12597260 _z29-10-15 |
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| 942 | _cB | ||
| 999 |
_c1176675 _d1176675 |
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