| 000 | 02462cam a2200385 i 4500 | ||
|---|---|---|---|
| 005 | 20221109231909.0 | ||
| 008 | 061222s2007 enkab b 001 0 eng d | ||
| 010 | _a 2006047187 | ||
| 011 | _aBIB MATCHES WORLDCAT | ||
| 020 |
_a1403991731 _qcloth |
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| 020 |
_a9781403991737 _qcloth |
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| 035 | _a(ATU)b11184632 | ||
| 035 | _a(OCoLC)71288788 | ||
| 040 |
_aDLC _beng _erda _cDLC _dBAKER _dBWKUK _dYDXCP _dYDX _dPMC _dBTCTA _dATU |
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| 050 | 0 | 0 |
_aHF3868 _b.M37 2007 |
| 082 | 0 | 0 |
_a330.91767 _222 |
| 245 | 0 | 0 |
_aMarketing in the emerging markets of Islamic countries / _cedited by Marin Marinov. |
| 264 | 1 |
_aBasingstoke [England] ; _aNew York : _bPalgrave Macmillan, _c2007. |
|
| 300 |
_axiii, 207 pages : _billustrations, maps ; _c23 cm |
||
| 336 |
_atext _btxt _2rdacontent |
||
| 337 |
_aunmediated _bn _2rdamedia |
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| 338 |
_avolume _bnc _2rdacarrier |
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| 504 | _aIncludes bibliographical references and index. | ||
| 505 | 0 | 0 |
_g1. _tMarketing challenges in Islamic countries / _rMarin Marinov -- _g2. _tMarketing in Central Asia / _rMarin Marinov -- _g3. _tMarketing in Kazakhstan / _rMarin Marinov -- _g4. _tMarketing in the Maghreb region / _rMarin Marinov -- _g5. _tMarketing in Morocco / _rLyn S. Amine and Kenneth R. Gray -- _g6. _tMarketing in the Middle East / _rMarin Marinov -- _g7. _tMarketing in Kuwait / _rC. P. Rao and Adel Al-Wugayan -- _g8. _tMarketing in Saudi Arabia / _rMarin Marinov -- _g9. _tMarketing in Iran / _rMarin Marinov and Ali Sanayei -- _g10. _tMarketing in the Islamic countries of Southeast Asia / _rMarin Marinov. |
| 520 | 1 | _a"Among the limited publications on marketing in emerging markets, this book focuses on regional specifics of Islamic countries and the appropriate approaches for reaching their markets with effective and efficient marketing strategies. Marketing in the Emerging Markets of Islamic Countries will be of great value to students, researchers, practitioners, policy-makers and all interested in this exciting context."--BOOK JACKET. | |
| 588 | _aMachine converted from AACR2 source record. | ||
| 650 | 0 |
_aMarketing _zIslamic countries _9692629 |
|
| 651 | 0 |
_aIslamic countries _xCommerce _9786020 |
|
| 700 | 1 |
_aMarinov, Marin, _d1948- _eeditor. _9421887 |
|
| 907 |
_a.b11184632 _b23-03-18 _c27-10-15 |
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_a330.91767 MAR _g1 _iA372227B _j0 _lcmain _o- _p$116.65 _q- _r- _s- _t0 _u1 _v0 _w0 _x0 _y.i12536398 _z29-10-15 |
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| 942 | _cB | ||
| 999 |
_c1172592 _d1172592 |
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