000 07112cam a2200469 i 4500
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008 061027s2007 maua 001 0 eng d
010 _a 2006023664
011 _aBIB MATCHES WORLDCAT
020 _a1584504935
_qpbk. with cd-rom (alk. paper)
020 _a9781584504931
_qpbk. with cd-rom (alk. paper)
035 _a(OCoLC)70660186
040 _aDLC
_beng
_erda
_cDLC
_dYDX
_dBAKER
_dYDXCP
_dDLC
_dATU
050 0 0 _aTA174
_b.H313 2007
082 0 0 _a745.4
_222
100 1 _aHashimoto, Alan,
_eauthor.
_91060718
245 1 0 _aVisual design fundamentals :
_ba digital approach /
_cAlan Hashimoto.
250 _aSecond edition.
264 1 _aBoston, Mass. :
_bCharles River Media,
_c[2007]
264 4 _c©2007
300 _axxii, 397 pages :
_billustrations (chiefly colour) ;
_c24 cm +
_e1 computer disc (19 mm).
336 _atext
_btxt
_2rdacontent
336 _acomputer dataset
_bcod
_2rdacontent
_3Accompanying material
337 _aunmediated
_bn
_2rdamedia
337 _acomputer
_bc
_2rdamedia
_3Accompanying material
338 _avolume
_bnc
_2rdacarrier
338 _acomputer disc
_bcd
_2rdacarrier
_3Accompanying material
490 1 _aCharles River Media graphics
500 _aIncludes index.
500 _aAccompanied by: 1 computer disc (CD-ROM)
505 0 0 _tAcknowledgments --
_tIntroduction --
_gChapter 1.
_tDesign Elements --
_tIntroduction --
_tLine --
_tLine and Design --
_tLine Direction --
_tShape --
_tShape and Design --
_tRectilinear Shapes --
_tCurvilinear Shapes --
_tNegative Space --
_tVolume --
_tValue --
_tValue and Design --
_tColor --
_tTexture --
_tSummary --
_gChapter 2.
_tPrinciples of Design --
_tIntroduction --
_tGestalt --
_tUnity or Harmony --
_tUnity and Placement --
_tUnity and Repetition --
_tUnity and Rhythm --
_tUnity Using Value --
_tUnity and Continuity --
_tVariety --
_tVariety and Line --
_tVariety and Visual Weight --
_tVariety and Contrasting Types of Shapes --
_tFocal Point and Visual Hierarchy --
_tBalance --
_tSummary --
_gChapter 3.
_tIntroduction to Content and From: Problem Solving and Digital Process --
_tIntroduction --
_tIntroduction to Design Projects --
_tConceptual Process --
_gStep 1.
_tResearch and Define the Problem --
_gStep 2.
_tPreliminary Solutions, Organized List of Options, and Thumbnail Sketches --
_gStep 3.
_tRoughs. Refined Preliminary Visual Design Solutions and Alternatives --
_gStep 4.
_tComposites or Comps. The Final Preliminary Step in the Design Process --
_gStep 5.
_tThe Final Design or Finish --
_tProduction Process --
_tComputer Applications Used in Design --
_tHow to Use Design Applications and This Book --
_tSummary --
_gChapter 4.
_tDesign Project One: Modular Design Project Part One --
_tIntroduction --
_tContent --
_tThe Basic Problem Defined --
_tBackground --
_tConceptual Process --
_tProduction Process --
_tTutorial: Steps in Creating the Grid and Circle Patterns --
_tCreating a New Document --
_gCreating the Grid #1.
_tThe 3 x 3 Square Grid --
_gCreating the Grid #2.
_tThe Triangle Grid --
_gCreating the Grid #3.
_tThe Square and Circle Grid --
_gCreating the Grid #4.
_tThe Circles --
_tTutorial: Steps in Creating Shapes Using the Grid and Circle Patterns as Guides --
_tUsing the Pen Tool --
_tThe First Design --
_tThe Second Design --
_tThe Third Design: Using the Pathfinder Palette --
_tThe Fourth Design --
_tCreating the Fourth Shape --
_tSummary --
_gChapter 5.
_tDesign Project One: Modular Design Project Part Two --
_tIntroduction --
_tContent --
_tThe Basic Problem Defined --
_tBackground --
_tConceptual Process --
_tProduction Process --
_tScanning Basics --
_tTutorial: Scanning --
_tTutorial: Importing the File into Illustrator for Tracing --
_tTutorial: Tracing Your Roughs --
_tUsing Guides --
_tTrace your Roughs: Primary Design I --
_tTrace Your Roughs: Primary Design III --
_tQuestions You Should Ask Yourself --
_tSummary --
_gChapter 6.
_tDesign Project Two: Letterforms and Shape --
_tIntroduction --
_tContent --
_tDefining the Basic Problem --
_tBackground --
_tTutorial: Production Process --
_tUsing the Type Tool in Illustrator --
_tConverting Type to Paths: Create Outlines --
_tUsing the Transform Tools: Reflect and Scale --
_tThe Direct Selection Tool: "Pulling" Points --
_tChanging Fills and Strokes Using the Toolbar --
_tUsing the Transform Tools: Rotate and Scale --
_tUsing the Pathfinder to Divide Shapes --
_tUsing Clipping Masks --
_tSummary --
_gChapter 7.
_tDesign Project Three: Figure Abstraction and Non-Objective Shape --
_tIntroduction and the Basic Problem Defined --
_tContent --
_tBackground --
_tConceptual Process --
_gDesign 1.
_tFigure Abstraction --
_gDesigns 2, 3, and 4.
_tSequential Designs --
_gDesign 5.
_tAsymmetrical Non-Objective Design --
_tAll Five Designs: Conceptual Process --
_tTutorial: Digital Production Process --
_tPreparing your Project --
_tTrace and Create the First Figure --
_tUsing the Pen and Convert Anchor Point Tools --
_tUsing the Reflect Tool and "Joining" Points --
_tUsing the Pathfinder --
_tUsing Group/Ungroup --
_tModify the Figure Moving Points and Handles --
_tUsing the Clipping Mask --
_tPrinting the Final File --
_tSummary --
_gChapter 8.
_tDesign Project Four: Value --
_tIntroduction and the Basic Problem Defined --
_tContent --
_tBackground --
_tConceptual Process --
_tTutorial: Traditional and Digital Production Process --
_tPreparing Your Project --
_tCreating the First Drawing --
_tCreating the Simplified Drawing --
_tTracing the Image: Using Layers and Sublayers --
_tThe Swatches Palette --
_tFinishing the Design --
_tSummary --
_gChapter 9.
_tDesign Project Five: Color Theory --
_tIntroduction --
_tContent --
_tBackground in Color Theory --
_tDesign Project Five: Color --
_tBasic Problem Defined --
_tConceptual Process --
_tTutorial: Digital Production Process --
_tPreparing Your Project --
_tSummary --
_gChapter 10.
_tDesign Project Six: Typeface Design --
_tIntroduction --
_tContent --
_tBackground --
_tTypeface Design Project --
_tDefining the Problem --
_tTutorial: Digital Production Process --
_tFonts and Your Operating System --
_tCharacter and Paragraph Palettes --
_tThe Type Tools --
_tPath Type Tools --
_tTutorial: The Project: A Case Study --
_tResearch --
_tThumbnails --
_tRoughs --
_tComposites --
_tCreating Visual Depth Using Value --
_tColor --
_tTransparency --
_tPattern --
_tA Quick Review --
_tPreparing Your Document --
_tOutputing Your Poster/Design --
_tSummary --
_gChapter 11.
_tDesign Project Seven: Digital Montage/Collage --
_tIntroduction --
_tContent --
_tThe Basic Problem Defined --
_tBackground Information --
_tConceptual Process and the Project Details --
_tTutorial: Digital Production Process --
_tPreparing the Project --
_tDocument Setup --
_tSummary --
_tAbout the CD-ROM --
_tSystem Requirements --
_tWindows --
_tMacintosh --
_tIndex.
538 _aSystem requirements for accompanying disc: Computer workstation and CD-ROM drive.
588 _aMachine converted from AACR2 source record.
650 0 _aComputer-aided design.
_9315880
650 0 _aImage processing
_xDigital techniques
_9319110
650 0 _aGraphic arts.
_9318532
830 0 _aCharles River Media graphics.
_9247757
942 _cB
999 _c1172362
_d1172362