| 000 | 02440cam a2200421 i 4500 | ||
|---|---|---|---|
| 005 | 20211104002605.0 | ||
| 008 | 061208s2003 sz a b 001 0 eng d | ||
| 010 | _a 2004270294 | ||
| 011 | _aBIB MATCHES WORLDCAT | ||
| 020 |
_a2884790357 _qpbk. |
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| 020 |
_a9782884790352 _qpbk. |
||
| 035 | _a(ATU)b11168109 | ||
| 035 | _a(OCoLC)56214261 | ||
| 040 |
_aDLC _beng _erda _dATU |
||
| 050 | 0 | 0 |
_aP99 _b.C77 2003 |
| 082 | 0 | 0 |
_a302.2 _222 |
| 100 | 1 |
_aCrow, David, _d1962- _eauthor. _9430801 |
|
| 245 | 1 | 0 |
_aVisible signs : _ban introduction to semiotics / _cDavid Crow. |
| 264 | 1 |
_aCrans-pres-Celigny, Switzerland : _bAVA Pub. SA, _c[2003] |
|
| 264 | 2 |
_aNew York : _bDistributed by Sterling Pub. Co. |
|
| 264 | 4 | _c©2003 | |
| 300 |
_a191 pages : _billustrations (some colour) ; _c30 cm |
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| 336 |
_atext _btxt _2rdacontent |
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| 337 |
_aunmediated _bn _2rdamedia |
||
| 338 |
_avolume _bnc _2rdacarrier |
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| 500 | _aLeaf of detachable labels precedes text. | ||
| 504 | _aIncludes bibliographical references (page 187) and index. | ||
| 520 | _a"Semiotics--the study of signs and sign systems--has become part of the curriculum of most art schools, and this accessible, visually outstanding introduction to the subject strikes the perfect balance between theory and practice. By examining text and image in advertising, as well as "high art" versus "popular culture," it reveals the difference between signs (such as a word or picture) and signifiers (the concept or object to which it refers). Every image has been created or carefully chosen from contemporary graphic practice and the fine arts to illustrate and thoroughly clarify a particular idea. Pull-out quotes from the main text focus the reader on the main points discussed in each spread. Students will gain an invaluable and practical understanding of how meaning is formed, and how language and speech work to communicate."--Publisher description. | ||
| 588 | _aMachine converted from AACR2 source record. | ||
| 650 | 0 |
_aSemiotics. _9323825 |
|
| 650 | 0 |
_aSemiotics and art _9330271 |
|
| 650 | 0 |
_aVisual communication. _9325607 |
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| 907 |
_a.b11168109 _b20-07-21 _c27-10-15 |
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_a(2)b _a(2)c _b06-04-16 _cm _da _feng _gsz _h0 |
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| 945 |
_a302.2 CRO _g1 _iA290447B _j0 _lcmain _o- _p$62.02 _q- _r- _s- _t0 _u28 _v1 _w1 _x1 _y.i12081954 _z29-10-15 |
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| 945 |
_a302.2 CRO _g1 _iA383920B _j0 _lcmain _o- _p$85.50 _q- _r- _s- _t0 _u12 _v0 _w0 _x1 _y.i12488847 _z29-10-15 |
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| 942 | _cB | ||
| 999 |
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