000			02000cam a22004098a 4500
005			20221101185849.0
008			050509s2006 ilu b 001 0 eng
010			_a 2005017226
011			_aBIB MATCHES WORLDCAT
020			_a9780252030598 (cloth : alk. paper)
020			_a0252030591 (cloth : alk. paper)
020			_a9780252072994 (paper : alk. paper)
020			_a0252072995 (paper : alk. paper)
035			_a(ATU)b11114757
035			_a(DLC) 2005017226
035			_a(OCoLC)60741999
040			_aDLC
042			_apcc
043			_an-us---
050	0	0	_aHF5813.U6 _bS77 2005
082	0	0	_a659.1097309043 _222
100	1		_aStole, Inger L. _91058188
245	1	0	_aAdvertising on trial : _bconsumer activism and corporate public relations in the 1930s / _cInger L. Stole.
263			_a0508
264		1	_aUrbana : _bUniversity of Illinois Press, _c2006.
300			_axviii, 290 p. : _bill. ; _c23 cm.
490	1		_aThe history of communication
504			_aIncludes bibliographical references and index.
505	0		_aThe rise of a corporate culture : early consumer response -- Advertising challenged : the creation of consumers' research and the rise of the 1930s consumer movement -- The drive for legislation to establish federal advertising regulation, 1933-1935 -- A consumer movement divided : the birth of Consumers Union Inc. -- Defining the "consumer agenda," the business community joins the Frey -- Legislative closure : the Wheeler-Lea Amendment -- Witch hunt, red baiting, and the end to the radical critique of advertising.
650		0	_aAdvertising _zUnited States _xHistory _9372706
650		0	_aCorporations _xPublic relations _zUnited States _9598291
830		0	_aHistory of communication. _91037118
907			_a.b11114757 _b20-03-18 _c27-10-15
942			_cB
945			_a659.1097309043 STO _g1 _iA406030B _j0 _lcmain _o- _p$74.03 _q- _r- _s- _t0 _u2 _v0 _w0 _x0 _y.i12444091 _z29-10-15
998			_a(2)b _a(2)c _b20-03-18 _cm _da _feng _gilu _h0
999			_c1167327 _d1167327