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035 _a(ATU)b11096342
035 _a(OCoLC)68918804
040 _aOCoLC
_beng
_erda
_dATU
043 _ae-dk---
_aa-ja---
050 4 _aHF5718.2.D4
_bC58 2006
082 0 _a303.482520489
_222
100 1 _aClausen, Lisbeth,
_eauthor.
_91057471
245 1 0 _aIntercultural organizational communication :
_bfive corporate cases in Japan /
_cLisbeth Clausen.
246 3 _aIntercultural organisational communication
246 3 _aIntercultural organisational communication :
_bFive corporate cases in Japan
264 1 _aKøge, Denmark ;
_aHerndon, VA :
_bCopenhagen Business School Press,
_c2006.
300 _a264 pages :
_billustrations ;
_c23 cm
336 _atext
_btxt
_2rdacontent
337 _aunmediated
_bn
_2rdamedia
338 _avolume
_bnc
_2rdacarrier
504 _aIncludes bibliographical references and index.
505 0 0 _tIntroduction : Danish business in Japan --
_tIntercultural communication in organizations : theory --
_tBo Bendixen and Japanese 'cute' culture --
_tRosendahl, royalty and Hans Christian Andersen --
_tScandinavian tourist board : creating a Viking mascot --
_tBang & Olufsen : questioning the ordinary --
_tEccoes of the world --
_tConclusion : five corporate cases in Japan.
520 1 _a"This book addresses cross-cultural issues in business communication between corporate headquarters in Denmark and subsidiaries and alliance partners in Japan. Japan is an important and interesting market for Danish companies, as it is highly profitable and the quality expectations of Japanese consumers mean that products accepted in Japan are quality-stamped worldwide."--BOOK JACKET.
588 _aMachine converted from AACR2 source record.
650 0 _aBusiness communication
_vCross-cultural studies
_9701286
650 0 _aBusiness communication
_zDenmark
_9676749
650 0 _aBusiness communication
_zJapan
_9676755
650 0 _aIntercultural communication
_zDenmark
_9676762
650 0 _aIntercultural communication
_zJapan
_9602701
907 _a.b11096342
_b03-10-17
_c27-10-15
942 _cB
945 _a303.482520489 CLA
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