000 | 03187cam a2200397 i 4500 | ||
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005 | 20221101184532.0 | ||
008 | 051220s2005 qea b 001 0 eng d | ||
010 | _a 2006373211 | ||
011 | _aBIB MATCHES WORLDCAT | ||
020 |
_a0731402790 _qpbk. |
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020 |
_a9780731402793 _qpbk. |
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035 | _a(OCoLC)62398711 | ||
040 |
_aSITPL _beng _erda _cSITPL _dDLC _dBAKER _dBTCTA _dYDXCP _dATU |
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042 | _alccopycat | ||
050 | 0 | 0 |
_aHC79.C6 _bM56 2005 |
082 | 0 | 4 |
_a658.8342 _222 |
100 | 1 |
_aMinahan, Stella, _eauthor. _91056758 |
|
245 | 1 | 0 |
_aWhy women shop : _bsecrets revealed / _cStella Minahan and Michael Beverland. |
264 | 1 |
_aMilton, Qld. : _bWrightbooks, _c2005. |
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300 |
_axiii, 202 pages ; _c21 cm |
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336 |
_atext _btxt _2rdacontent |
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337 |
_aunmediated _bn _2rdamedia |
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338 |
_avolume _bnc _2rdacarrier |
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504 | _aIncludes bibliographical references (pages 187-197) and index. | ||
505 | 0 | 0 |
_gCh. 1. _t'Because we can!' -- _gCh. 2. _tGoing into town to shop -- _gCh. 3. _tWhat type of shopper are you? -- _gCh. 4. _tWhy do women shop the way they do? -- _gCh. 5. _tWhat do women like about shopping? -- _gCh. 6. _tWhat do women hate about shopping? -- _gCh. 7. _tImproving the store -- _gCh. 8. _tImproving in-store service -- _gCh. 9. _tMen and shopping - it's guy thing -- _gCh. 10. _tSecrets revealed! |
520 | _a"Women who shop are an extraordinary force in retail. They are knowledgeable and astute - and they are very clear about how much their financial power and use of word of mouth can help or hinder a retail business. ; ; Why Women Shop provides a fascinating insight into female shopping habits, much of which will register with the shoppers themselves as they gain a better understanding of their shopping style, and laugh (or shudder) in recognition at other women's shopping experiences. ; ; The book is dedicated to all the many and varied women who shop:; ; ; ; ; Ms Grab and Go - who is time poor, quick and targeted in her purchasing; ; ; ; The lone browser - who can wander around for hours, soaking up the latest trends; ; ; ; The retail therapy seeker - who is seeking company and purchases to fulfill her inner needs; ; ; ; The girls' day out shopper - who shops in packs, is happy and relaxed, wears sensible shoes and carries numerous bags; ; ; ; The hunter - who is alert, serious and focused on finding a bargain; ; ; ; The global research behind this book provides invaluable information for retailers, marketers, manufacturers of consumer goods, advertisers, visual merchandisers, property developers, salespeople, or anyone who has dealings with the retail industry.;"--Publisher description. | ||
588 | _aMachine converted from AACR2 source record. | ||
650 | 0 |
_aWomen consumers _9325939 |
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650 | 0 |
_aConsumer behavior. _9345411 |
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700 | 1 |
_aBeverland, Michael, _eauthor. _9269965 |
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856 | 4 | 2 |
_3Contributor biographical information _uhttp://catdir.loc.gov/catdir/enhancements/fy0654/2006373211-b.html |
907 |
_a.b11077748 _b10-06-19 _c27-10-15 |
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942 | _cB | ||
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