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_aHF5415.33.A78 _bH36 2006 |
082 | 0 | 4 |
_a658.8342095 _222 |
245 | 0 | 0 |
_aHandbook of markets and economies : _bEast Asia, Southeast Asia, Australia, New Zealand / _cAnthony Pecotich and Clifford J. Shultz II, editors ; foreword by John O'Shaughnessy. |
246 | 3 | 0 | _aEast Asia, Southeast Asia, Australia, New Zealand |
246 | 1 | 1 | _aMarkets and economies |
264 | 1 |
_aArmonk, New York ; _aLondon, England : _bM.E. Sharpe, _c[2006] |
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264 | 4 | _c©2006 | |
300 |
_axi, 712 pages : _billustrations, maps ; _c26 cm |
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336 |
_atext _btxt _2rdacontent |
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337 |
_aunmediated _bn _2rdamedia |
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338 |
_avolume _bnc _2rdacarrier |
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500 | _aCovering 18 countries, alphaetically arranged, from Australia toVietnam. | ||
504 | _aIncludes bibliographical references and index. | ||
505 | 0 | 0 |
_tIntroduction / _rAnthony Pecotich and Clifford J. Shultz II. -- _tAustralia / _rJanet R. McColl-Kennedy, Sharyn Rundle-Thiele, and Steve Ward -- _tBrunei Darussalam / _rLeong Vai Shiem and Tan Siew Ee -- _tCambodia / _rClifford J. Shultz II and Don R. Rahtz -- _tThe People's Republic of China / _rPia Polsa, Stella L.M. So, and Mark W. Speece -- _tHong Kong -- _tEast Timor / _rTony Lapsley -- _tIndonesia / _rDon R. Rahtz and Ignas G. Sidik -- _tJapan / _rTsutomu Okahashi, N. Clay Gary, and Steven Ward -- _tKorea / _rJames W. Gentry ... [et al.] -- _tLaos / _rWilliam J. Ardrey IV, Clifford J. Shultz II, and Michael Keane -- |
505 | 0 | 0 |
_tMalaysia / _rAliah Hanim M. Salleh, Che Aniza Che Wel, and Anthony Pecotich -- _tMyanmar / _rMay Lwin, Anthony Pecotich, and Vicki Thein -- _tNew Zealand / _rRoger Marshall, Mike Potter, and Christina Kwai Choi Lee -- _tPapua New Guinea / _rRonald A. Fullerton -- _tThe Philippines / _rAlbert F. Celoza, Jane Hutchison, and Anthony Pecotich -- _tSingapore / _rJochen Wirtz and Cindy M.Y. Chung -- _tTaiwan / _rYingchan Edwin Tang -- _tThailand / _rNittaya Wongtada, Busaya Virakul, and Anusorn Singhapakdi -- _tVietnam / _rClifford J. Shultz II ... [et al.]. |
520 | 1 | _a"East Asia and Southeast Asia are vast and complex regions, with a bewildering array of histories, demographics, economic structures, cultural backgrounds, and global marketing potentials. This Handbook unravels the mystery. Each chapter is written by a country specialist and provides a thorough and up-to-date analysis of one of the ESEA countries. Each author follows a consistent model and covers geography and natural resources, the political system, the economic system, the social system, and the marketing environment."--BOOK JACKET. | |
588 | _aMachine converted from AACR2 source record. | ||
650 | 0 |
_aMarketing _zAsia _vHandbooks, manuals, etc. _9664280 |
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700 | 1 |
_aPecotich, Anthony. _91054302 |
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700 | 1 |
_aShultz, Clifford J. _91054303 |
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