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010 _a 2002071173
011 _aBIB MATCHES WORLDCAT
020 _a0750652497
035 _a(DLC) 2002071173
035 _a(OCoLC)48782694
040 _aDLC
042 _apcc
050 0 0 _aTX911.3.M27
_bW55 2002
082 0 0 _a647.95068
_221
100 1 _aWilliams, Alistair.
_91050316
245 1 0 _aUnderstanding the hospitality consumer /
_cAlistair Williams.
263 _a0205
264 1 _aOxford ;
_aBoston, MA :
_bButterworth-Heinemann,
_c2002.
300 _ap. cm.
504 _aIncludes bibliographical references and index.
505 0 0 _gPt. 1.
_tSetting the Context for the Study of Hospitality Consumption.
_g1.
_tAn introduction to the consumption of hospitality services.
_g2.
_tConsuming hospitality services --
_gPt. 2.
_tThe Key Perspectives Seen as Complementary to an Understanding of Hospitality Consumer Behaviour.
_g3.
_tFrameworks for considering hospitality consumer decision-making.
_g4.
_tIndividual processes in consuming hospitality.
_g5.
_tSocial and cultural influences on hospitality consumer behaviour.
_g6.
_tThe influence of reference groups on hospitality consumers --
_gPt. 3.
_tUnderstanding the Hospitality Consumer in Contemporary Society and Beyond.
_g7.
_tThe end of the marketing concept.
_g8.
_tPostmodern consumers of hospitality services.
_g9.
_tHospitality implications of the revolution in consumption: marketing simulacrity and hyperreality.
_g10.
_tResearching contemporary hospitality behaviour.
520 _aIntroduces and explores the role of consumer behaviour theory in the hospitality sector, outlining social, cultural, economic and psychological principles that underpin contemporary consumer responses.
650 0 _aConsumer behavior.
_9345411
650 0 _aHospitality industry
_xManagement
_9371730
907 _a.b10915837
_b27-07-21
_c27-10-15
942 _cB
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