000 02527cam a2200421 i 4500
005 20221101190410.0
008 021230s2003 enk b 001 0 eng d
010 _a 2004268039
011 _aChanged OCLC from 50582634 to 59467734
020 _a0470850485
020 _a9780470850480
035 _a(ATU)b10888160
035 _a(DLC) 2004268039
035 _a(OCoLC)59467734
040 _aDLC
_beng
_erda
_dATU
042 _alccopycat
050 0 0 _aJA85
_b.P58 2003
082 0 4 _a320.014
_221
100 1 _aPitcher, George,
_cRevd,
_eauthor.
_91049292
245 1 4 _aThe death of spin /
_cGeorge Pitcher.
264 1 _aChichester :
_bWiley,
_c2003.
300 _ax, 262 pages ;
_c23 cm
336 _atext
_btxt
_2rdacontent
337 _aunmediated
_bn
_2rdamedia
338 _avolume
_bnc
_2rdacarrier
504 _aIncludes bibliographical references (page 259) and index.
505 0 0 _tMedia --
_tFinance --
_tPolitics --
_tInstitutions --
_tIssues --
_tNew Business --
_tNew Communications.
520 1 _a"Spin-culture, the Zeitgeist of the last two decades of the twentieth century, is finally dying in the early years of the twenty-first. Far from being just a political phenomenon, spin-culture has infected the way we do business, how our media work and our institutions, from the Church to the Royal Family. It is both a product of the society in which we live and a replacement for engagement with real issues - a triumph of presentation over content, that values how we are perceived rather than how we behave or what we believe." "George Pitcher, who has operated at senior levels on both the recovering and transmitting sides of spin, traces the roots of spin-culture in the Thatcher years, identifies where it all went wrong in the Nineties and predicts how our attitudes to communication in all walks of life have to change for the future."--BOOK JACKET.
588 _aMachine converted from AACR2 source record.
650 0 _aCommunication in politics
_zGreat Britain
_9614779
650 0 _aPublic relations and politics
_zGreat Britain
_9642723
856 4 2 _3Contributor biographical information
_uhttp://www.loc.gov/catdir/bios/wiley046/2004268039.html
907 _a.b10888160
_b10-06-19
_c27-10-15
942 _cB
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998 _a(2)b
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