000			01875cam a2200385 i 4500
005			20221115153856.0
008			040607s2004 maua b 001 0 eng d
010			_a 2004047201
011			_aBIB MATCHES WORLDCAT
020			_a0750659688 _qalk. (paper)
020			_a9780750659680 _qalk. (paper)
035			_a(ATU)b10875104
035			_a(OCoLC)56083908
040			_aDLC _beng _erda _cYUS _dUKM _dBTCTA _dATU
042			_apcc
050	0	0	_aNX634 _b.F73 2004
082	0	4	_a700.688 _222
100	1		_aFraser, Peter, _eauthor. _91048811
245	1	0	_aArts marketing / _cPeter Fraser, Finola Kerrigan, Mustafa Özbilgin.
264		1	_aBoston : _bElsevier Butterworth-Heinemann, _c2004.
300			_ax, 223 pages : _billustrations ; _c19 cm
336			_atext _btxt _2rdacontent
337			_aunmediated _bn _2rdamedia
338			_avolume _bnc _2rdacarrier
504			_aIncludes bibliographical references and index.
505	0	0	_tBiographical notes -- _g1. _tIntroduction -- _g2. _tThe marketing of popular music -- _g3. _tMarketing in the film industry -- _g4. _tThe marketing of theatre -- _g5. _tThe marketing of opera -- _g6. _tMarketing and jazz -- _g7. _tThe theory and practice of visual arts marketing -- _g8. _tMuseum marketing : understanding different types of audiences -- _g9. _tSocietal arts marketing : a multi-sectoral, inter-disciplinary and international perspective -- _g10. _tKey issues in arts marketing -- _tReferences -- _tIndex.
588			_aMachine converted from AACR2 source record.
650		0	_aArts _xMarketing _9712781
700	1		_aKerrigan, Finola, _eauthor. _91048814
700	1		_aÖzbilgin, Mustafa, _eauthor. _91194663
907			_a.b10875104 _b11-07-17 _c27-10-15
942			_cB
945			_a700.688 ART _g1 _iA289637B _j0 _lcmain _o- _p$62.96 _q- _r- _s- _t0 _u15 _v0 _w0 _x0 _y.i12055542 _z29-10-15
998			_ab _ac _b06-04-16 _cm _da _feng _gmau _h0
999			_c1149672 _d1149672