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_aNYP _beng _erda _cNYP _dSYB _dUKM _dYDXCP _dEUX _dATU |
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_aHF5813.G7 _bA381 2000 |
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_aAdvertising works 11 : _bcases from the IPA Advertising Effectiveness Awards, Institute of Practitioners in Advertising, 2000 / _cedited and introduced by Tim Broadbent. |
246 | 3 | _aAdvertising works eleven | |
264 | 1 |
_aHenley-on-Thames, Oxfordshire : _bWARC, World Advertising Research Center, _c2000. |
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300 |
_axxviii, 641 pages : _billustrations ; _c26 cm + _e1 computer disc (12 cm) |
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336 |
_atext _btxt _2rdacontent |
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_acomputer dataset _bcod _2rdacontent _3Accompanying material |
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_aunmediated _bn _2rdamedia |
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_acomputer _bc _2rdamedia _3Accompanying material |
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_acomputer disc _bcd _2rdacarrier _3Accompanying material |
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500 | _a"The shortlist the IPA Advertising Effectiveness Awards 2000"--Disc label. | ||
500 | _aAccompanied by: 1 computer disc (CD-ROM) | ||
504 | _aIncludes bibliographical references and index. | ||
505 | 0 | _aCD-ROM titled: The shortlist of the IPA Advertising Effectiveness Awards. | |
588 | _aMachine converted from AACR2 source record. | ||
650 | 0 |
_aAdvertising _zGreat Britain _vCase studies _9592135 |
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650 | 0 |
_aAdvertising _vCase studies _9600606 |
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_aBroadbent, Tim, _eeditor, _ewriter of supplementary textual content. _91044067 |
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710 | 2 |
_aInstitute of Practitioners in Advertising. _9230025 |
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_a.b1072977x _b06-09-21 _c27-10-15 |
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