000			02787cam a2200397 i 4500
005			20211103070006.0
008			910101s1991 enka b 001 0 eng d
010			_a 90027574
011			_aBIB MATCHES WORLDCAT
020			_a0521373964
020			_a9780521373968
020			_a0521377633 _qpbk.
020			_a9780521377638 _qpbk.
035			_a(ATU)b10676727
035			_a(OCoLC)22984609
040			_aDLC _beng _erda _cDLC _dUKM _dNOR _dBAKER _dBTCTA _dYDXCP _dKAAUA _dDEBBG _dOCLCQ _dATU
050	0	0	_aPE1066 _b.M26 1991
082	0	4	_a428.2407
100	1		_aWhite, Ronald V., _eauthor. _9229439
245	1	0	_aManagement in English language teaching / _cRon White [and others].
264		1	_aCambridge ; _aNew York : _bCambridge University Press, _c1991.
300			_aiv, 348 pages : _billustrations ; _c34 cm
336			_atext _btxt _2rdacontent
337			_aunmediated _bn _2rdamedia
338			_avolume _bnc _2rdacarrier
504			_aIncludes bibliographical references (pages 339-342) and index.
505	0	0	_gpt. 1. _tPeople and organizations -- _g1. _tOrganizations -- _g2. _tStaff selection -- _g3. _tStaff development -- _g4. _tCommunication in schools -- _g5. _tOrganizing resources and information -- _g6. _tManaging curriculum development and innovation -- _gpt. 2. _tMarketing -- _g7. _tWhat is marketing -- _g8. _tThe marketing mix -- _g9. _tDeveloping and implementing the marketing plan -- _gpt. 3. _tFinance -- _g10. _tFinancial records and statements -- _g11. _tCash flow management and management accounting -- _g12. _tUsing financial information and budgets.
520			_a"In the course of their careers, foreign language teachers can expect at various times to be involved in areas such as the management of students and of colleagues, the organization of their institutions, the development of curricula, staff recruitment, and the financial aspects of running a school or program, including marketing and promotion. This book is the first to provide a comprehensive, practical introduction to these areas, particularly in relation to ESL institutions. The authors each have specialist expertise in the fields of organizational management, personnel management, marketing management, and commercial management in the context of ESL, which form the four main sections of the book."--Publisher description.
588			_aMachine converted from AACR2 source record.
650		0	_aEnglish language _xStudy and teaching _9317408
856	4	2	_3Contributor biographical information _uhttp://catdir.loc.gov/catdir/enhancements/fy0810/90027574-b.html
907			_a.b10676727 _b10-06-19 _c27-10-15
998			_a(2)b _a(2)c _b20-03-18 _cm _da _feng _genk _h0
945			_a428.2407 MAN _g1 _iA074531B _j0 _lcmain _o- _p$42.72 _q- _r- _s- _t0 _u3 _v0 _w0 _x0 _y.i11626859 _z28-10-15
942			_cB
999			_c1136582 _d1136582