000 01596cam a22004094i 4500
005 20221101185906.0
008 010402s2001 enka f b 001 0 eng d
010 _a 2001536029
011 _aBIB MATCHES WORLDCAT
020 _a1841160814
_qpbk.
020 _a9781841160818
_qpbk.
035 _a(ATU)b10561870
035 _a(OCoLC)46695427
040 _aDLC
_beng
_erda
_cDLC
_dUKM
_dZCU
_dBTCTA
_dYDXCP
_dATU
041 1 _aeng
_hdut
042 _apcc
050 0 0 _aHD69.B7
_bF7313 2001
082 0 0 _a658.827
_221
100 1 _aFranzen, Giep,
_eauthor.
_9231214
240 1 0 _aMentale wereld van merken.
_lEnglish
245 1 4 _aThe mental world of brands :
_bmind, memory, and brand success /
_cGiep Franzen, Margot Bouwman ; with a foreword by Wendy Gordon.
264 1 _aHenley-on-Thames, Oxfordshire, U.K. :
_bWorld Advertising Research Centre,
_c2001.
300 _axix, 488 pages :
_billustrations ;
_c25 cm
336 _atext
_btxt
_2rdacontent
337 _aunmediated
_bn
_2rdamedia
338 _avolume
_bnc
_2rdacarrier
504 _aIncludes bibliographical references (pages 439-458) and index.
546 _aTranslated from the Dutch.
588 _aMachine converted from AACR2 source record.
650 0 _aBrand name products
_9314783
700 1 _aBouwman, Margot,
_eauthor.
_91038759
710 2 _aWorld Advertising Research Centre.
_9242276
907 _a.b10561870
_b11-05-18
_c27-10-15
942 _cB
945 _a658.827 FRA
_g1
_iA284353B
_j0
_lcmain
_o-
_p$125.52
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_x1
_y.i11300206
_z28-10-15
998 _ab
_ac
_b11-05-18
_cm
_da
_feng
_genk
_h4
999 _c1130174
_d1130174