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| 043 | _an-us--- | ||
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_aHF5415.33.U6 _bA25 2000 |
| 082 | 0 | _a658.834 | |
| 100 | 1 |
_aAbrams, Bill, _eauthor. _91022022 |
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| 245 | 1 | 4 |
_aThe observational research handbook : _bunderstanding how consumers live with your product / _cBill Abrams. |
| 264 | 1 |
_aLincolnwood, IL : _bNTC Business Books, _c[2000] |
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| 264 | 4 | _c©2000 | |
| 300 |
_axxiv, 277 pages : _billustrations ; _c24 cm |
||
| 336 |
_atext _btxt _2rdacontent |
||
| 337 |
_aunmediated _bn _2rdamedia |
||
| 338 |
_avolume _bnc _2rdacarrier |
||
| 500 | _aAt head of title: American Marketing Association. | ||
| 504 | _aIncludes bibliographical references (pages 267-269) and index. | ||
| 588 | _aMachine converted from AACR2 source record. | ||
| 650 | 0 |
_aConsumer behavior _zUnited States _9374087 |
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| 650 | 0 |
_aMarketing _zUnited States _9371982 |
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| 710 | 2 |
_aAmerican Marketing Association. _9228667 |
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_a.b10247828 _b11-07-17 _c27-10-15 |
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