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005 | 20221101191246.0 | ||
008 | 930507s1994 enka b 001 0 eng d | ||
010 | _a 93024963 | ||
011 | _aBIB MATCHES WORLDCAT | ||
020 | _a0415076471 | ||
020 | _a9780415076470 | ||
035 | _a(ATU)b10244293 | ||
035 | _a(OCoLC)28212385 | ||
040 |
_aDLC _beng _erda _dATU |
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043 |
_ae-uk--- _aa-ja--- |
||
050 | 0 | 0 |
_aHF5827. _bT35 1994 |
082 | 0 | _a659.1014 | |
100 | 1 |
_aTanaka, Keiko, _eauthor. _91021794 |
|
245 | 1 | 0 |
_aAdvertising language : _ba pragmatic approach to advertisements in Britain and Japan / _cKeiko Tanaka. |
264 | 1 |
_aLondon ; _aNew York : _bRoutledge, _c1994. |
|
300 |
_axv, 148 pages : _billustrations ; _c23 cm |
||
336 |
_atext _btxt _2rdacontent |
||
337 |
_aunmediated _bn _2rdamedia |
||
338 |
_avolume _bnc _2rdacarrier |
||
504 | _aIncludes bibliographical references (pages 134-143) and index. | ||
505 | 0 | 0 |
_tList of plates -- _tPreface -- _tAcknowledgements -- _tPreliminary notes -- _g1. _tAdvertising and Communication -- _g2. _tCommunication -- _g3. _tCovert Communication -- _g4. _tPuns -- _g5. _tMetaphors -- _g6. _tImages of Women -- _tConclusion -- _tBibliography -- _tIndex. |
588 | _aMachine converted from AACR2 source record. | ||
650 | 0 |
_aAdvertising _zGreat Britain _9589208 |
|
650 | 0 |
_aAdvertising _zJapan _9589211 |
|
650 | 0 |
_aCommunication _xSocial aspects _zGreat Britain _9589214 |
|
650 | 0 |
_aCommunication _xSocial aspects _zJapan _9589216 |
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_a.b10244293 _b03-10-17 _c27-10-15 |
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_a659.1014 TAN _g1 _iA285252B _j0 _lcmain _o- _p$218.07 _q- _r- _s- _t0 _u18 _v0 _w1 _x0 _y.i10583452 _z28-10-15 |
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_c1112921 _d1112921 |