TY - MANSCPT ED - Management Studies Department (ATI) ED - School of Management (AIT) TI - New Zealand Certificate in Advertising final year students' reports T2 - New Zealand Certificate in Advertising final year students' reports PY - 0000///[19uu-20uu] KW - Authority for Advanced Vocational Awards KW - autArchive KW - Advertising KW - Study and teaching KW - Student work N1 - MGST/1003; Chronological by year, alphabetically by author surname within year N2 - Reports written by students of Year 5 NZCA students as part of course assessment requirements; The NZCA course was run at the Institute between 1978 - 1988; The certificate was awarded by the Authority for Advanced Vocational Awards AAVA (called the Technicians' Certification Authority TCA prior to 1981); Those successfully completing year 5 were eligble for associate membership of the Advertising Institute of New Zealand; The reports are on topics such as New Zealand media, New Zealand companies, advertising techniques and the effects of advertising ER -