TY  - MANSCPT
AU  - Wakefield,G.A.
ED  - University of Waikato.
ED  - Department of Accountancy and Law (AIT)
TI  - A marketing research project to establish the market place perception of accounting graduates within the Auckland area
T2  - ACLA/1015
PY  - 1991///]
KW  - College graduates
KW  - Employment
KW  - New Zealand
KW  - Auckland
KW  - Accounting
KW  - Study and teaching (Higher)
N1  - The report was commissioned by the AIT's Accountancy and Law Department and was submitted to the University of Waikato as a requirement for the Bachelor of Management Studies Degree
N2  - Research commissioned by the Accountancy and Law Department to evaluate the views of potential employers of accounting graduates in the Auckland area, about their relative awareness of polytechnic and university accdounting qualifications, and their willingness to employ either university of polytechnic-trained accounting graduates
ER  -