TY - BOOK AU - Burns,Paul TI - Corporate entrepreneurship: innovation and strategy in large organizations SN - 0230304036 AV - HB615 .B874 2013 U1 - 658.421 23 PY - 2013/// CY - Houndmills, Basingstoke, New York, NY PB - Palgrave Macmillan KW - Entrepreneurship KW - Creative ability in business KW - Organizational change KW - Management KW - Technological innovations KW - Industrial management N1 - Previous ed.: 2008; Includes bibliographical references (pages 485-488) and index; pt. 1: Entrepreneurship -- The entrepreneurial revolution -- Entrepreneurial DNA -- pt. 2: Organizational architecture -- Entrepreneurial architecture -- Becoming an entrepreneurial leader -- Constructing the entrepreneurial culture -- Building the organization structure -- pt. 3: Management -- Managing the entrepreneurial organization -- Encouraging intrapreneurship and corporate venturing -- pt. 4: Strategy -- Developing strategy -- Creating competitive advantage in mature markets -- Building value through acquisitions and diversification -- pt. 5: Creativity and innovation -- Exploiting innovation -- Generating creative ideas -- The architecture of corporate entrepreneurship N2 - This innovative text considers the personal qualities of successful entrepreneurs and the manner in which they do business. It demonstrates how these qualities can be replicated to form an organizational architecture that encourages entrepreneurship at all levels within a company ER -