Kardes, Frank R., Consumer behavior / Consumer behaviour Frank R. Kardes, University of Cincinnati, Maria L. Cronley, Miami University, Thomas W. Cline, Saint Vincent College. - 2e. - xxii, 550 pages : illustrations ; 27 cm Previously published: Mason, OH : South-Western, Cengage Learning, ©2011. Includes bibliographical references and index. ISBN: 1133587674 9781133587675 LCCN: 2013950682 Subjects--Topical Terms: Consumer behavior. LC Class. No.: HF5415.3 / .K297 2015 Dewey Class. No.: 658.8342