TY - BOOK AU - Robinson,Claire TI - Promises, promises: 80 years of wooing New Zealand voters SN - 0995109540 AV - JQ5892 .R635 2019 U1 - 324.730993 23 PY - 2019/// CY - Auckland, New Zealand PB - Massey University Press KW - Advertising, Political KW - New Zealand KW - History KW - 20th century KW - Political campaigns KW - Visual communication N1 - Includes bibliographical references and index; Preface -- Introduction -- Everyone is better off today! -- A happy home is the foundation of the state -- Our country isn't working -- There was a time when New Zealand cities were safe and clean -- Iwi/Kiwi -- Free entry for snoopers -- You don't send a boy on a man's errand -- This one's about trust -- Epilogue: If things are going so well, why are so many people missing out? -- Timeline N2 - "A lively history of political advertising, from the first election of the modern era in 1938 to today. Brimming with political-party campaign advertisements from the 1938 election to the present day, this colourful, engaging book brings together 80 years of political advertisements that can truly be said to have made New Zealand history."--Publisher's website ER -