Social influence and consumer behavior : a special issue of the journal Social Influence /
Social influence and consumer behaviour Social influence and consumer behaviour : a special issue of the journal Social Influence
edited by Daniel J. Howard, Amna Krimani and Priyali Rajagopal.
- viii, 141 pages : illustrations ; 26 cm
"The chapters in this book were originally published in Social Influence, volume 7, issue 3 (July 2012)."--P. vii.
Includes bibliographical references and index.
Social influence and consumer behavior / The world's (truly) oldest profession: Social influence in evolutionary perspective / iPhones for friends, refrigerators for family: How products prime social networks / A risk of meaning transfer: Are negative associations more likely to transfer than positive associations? / Post-decisional information search: Balancing the pains of suspecting the worst with the comforts of knowing the worst / Process evidence for the question-behavior effect: Influencing socially normative behaviors / Social foundations of emotions in family consumption decision making / Fear-then-relief-then argument: How to sell goods using the EDTR technique of social influence / Daniel J. Howard -- Jill M. Sundie ... [et al.] -- Lalin Anik and Michael I. Norton -- Margaret C. Campbell and Caleb Warren -- Yaniv Shani and Marcel Zeelenberg -- Eric R. Spangenberg ... [et al.] -- Rachel Oakley Hsiung, Julie A. Ruth and Richard P. Bagozzi -- Dariusz Dolinski and Katarzyna Szczucka. 1. 2. 3. 4. 5. 6. 7. 8.