TY  - BOOK
AU  - Beech,John G.
AU  - Chadwick,Simon
TI  - The business of sport management
SN  - 027372133X
AV  - GV713 .B86 2013
U1  - 796.069 23
PY  - 2013///
CY  - New York
PB  - Pearson Education Limited
KW  - Sports administration
KW  - Physical education and training
KW  - Administration
N1  - Includes bibliographical references and index; Section A; The context of sport : --; Introduction: the commercialisation of sport; John Beech and Simon Chadwick --; Governance in sport; John Beech --; Ethics in sport; Leon Culbertson, Mike McNamee and Emily Ryall --; The role of the State in sport; Chris Parker --; The economics of competitive balance in sport; Jon Guest --; The impacts of sport; Robert Kaspar and Sebastian Kaiser --; section B; Business functions applied to sport : --; Organisational behaviour in sport organisations; John Old --; Human resource management in sport; Terrence Wendell Braithwaite --; Branding and marketing in sport; Norm O'Reilly, Ted Graham and Lindsay Rennie --; Sports finance; Michael Barker --; Managing small and not-for-profit sports organisations; Cameron O'Beirne --; Strategy and environmental analysis in sport; Andy Adcroft --; Managing sport operations: quality, performance and control; Terri Byers --; The internet, online social networks and the fan digital experience; Boris Helleu and Maxence Karoutchi --; Section C; Sport management issues : --; Sports and the law; Karen Bill and Simon Gardiner --; Sport event and facility management; Dave Arthur --; Sport sponsorship and endorsement; Des Thwaits and Yue Meng-Lewis --; Sport broadcasting; Harry Arne Solberg --; Risk management in sport; Dominic Elliott --; The sports betting industry; David Morris --; Sports retailing and merchandising; Leigh Sparks --; Sports media and PR; Stephen W.Dittmore --; The internalisation of sport; Simon Chadwick --; Sports agencies and intermediaries; Anna Semens and Adam Pendlebury --; Section D; Conclusions : --; The future for sport management; Simon Chadwick and John Beech
ER  -