Parent, Milena M., <br/><br/>
Managing major sports events :  theory and practice / 
Milena M. Parent and Sharon Smith-Swan. 
 - xx, 409 pages :  illustrations ;  25 cm 
<br/><br/>Includes bibliographical references (pages 340-395) and index. 
<br/><br/>Introduction: the world of major sports events -- Bidding for an event -- Leading and setting up an organizing committee -- Planning major sports events -- Workforce management: building high-functioning organizing committees -- Marketing, sponsorship, and look-feel -- Venues and venuization -- The media -- Stakeholder relations and protocol -- Ceremonies -- Risk management and security -- Technology -- Games-time -- Closure -- Legacy and sustainability -- Other considerations. 
<br/><br/><label>ISBN: </label>0415672287 9780415672283 0415672333 9780415672337 
<br/><br/><label>LCCN: </label>2012022400 
<br/><br/><label>Subjects--Topical Terms: </label><br/>Sports administration.
<br/><br/><label>LC Class. No.: </label>GV713  / .P37 2013 
<br/><br/><label>Dewey Class. No.: </label>796.069