TY  - BOOK
AU  - Sheridan,David M.
AU  - Ridolfo,Jim
AU  - Michel,Anthony J.
TI  - The available means of persuasion: mapping a theory and pedagogy of multimodal public rhetoric 
T2  - New media theory
SN  - 1602353085
AV  - P301.5.P47 S54 2012
U1  - 808 23
PY  - 2012///]
CY  - Anderson, S.C.
PB  - Parlor Press
KW  - Persuasion (Rhetoric)
KW  - Study and teaching
KW  - Communication
KW  - Technological innovations
N1  - Includes bibliographical references and index; Kairos and the public sphere -- Multimodal public rheotric and the problee of access -- Kairos and multimodal public rhetoric -- Composing with rhetorical velocity: looking beyond the moment of delivery -- Challenges for an ecological pedagogy of public rhetoric: rhetorical agency and the writing classroom -- A fabricated confession: multimodality, ethics and pedagogy -- Public rhetoric as the production of culture -- Case study: the D brand -- Multimodal public rhetoric in the composition classroom
ER  -