Hutt, Michael D.,
Business marketing management : B2B /
Michael D. Hutt, Thomas W. Speh.
- Eleventh edition.
- xxx, 428 pages : illustrations ; 27 cm
Includes bibliographical references and index.
1133189563 9781133189565
2011944035
Industrial marketing--Management--Case studies
HF5415.13 / .H87 2013
658.804