Content strategy at work : real-world stories to strengthen every interactive project /
Margot Bloomstein ; with a foreword by Kristina Halvorson.
- xiv, 163 pages : colour illustrations ; 24 cm
Includes bibliographical references and index.
0123919223 9780123919229
2011051520
Internet marketing Branding (Marketing) Information technology--Management. Web site development Web sites--Design