TY  - BOOK
AU  - Block,Mervin
TI  - Writing broadcast news: shorter, sharper, stronger : a professional handbook 
SN  - 1608714179
AV  - PN4784.B75 B56 2011
U1  - 808.06607 22
PY  - 2011///
CY  - Washington, D.C.
PB  - CQ Press
KW  - Broadcast journalism
KW  - Authorship
KW  - Report writing
N1  - Originally published: Chicago : Bonus Books, 1987; Includes bibliographical references and index; Rules-- Dozen deadly don'ts -- Mistakes that mar scripts -- Venial sins -- Words that hurt copy -- Top tips of the trade -- 40 pointers that lead to better scripts -- Style-- Writing well with Orwell -- What style is- and isn't -- Lead-ins, lead-outs, tags, teases, voice-overs -- How to get a handle on them -- Attribution : Says who? -- How to quote people and attribute facts -- Words, Part I : Put in a good word -- Find the right word at the write time -- Words, Part II : No Journalese, please -- How to write plainly and clearly for stronger scripts -- After Math -- How to deal with numbers -- Bad news -- Characterizing news is bad- and tips for sports and weather scripts -- Noosepapers (and when they eat their words)-- On the dangers of fishing for a fast fact in a print story -- Best practices. Rewriting -- If you find time, rewrite -- My least worst -- Scripts written by the author -- Your turn -- Test your skills by writing scripts about the stories in this chapter -- All else -- The author discusses writing in Q-and-A with the author
N2  - "Mervin Block offers timeless advice, guiding both new and seasoned professionals thorough the essentials of writing for the ear. Initially written for working newspeople, this book is now widely accepted as the professional handbook for broadcast newswriters, editors, producers, anchors and news directors. Interns, too."--[book cover]
ER  -