TY - BOOK AU - Rumelt,Richard P. TI - Good strategy, bad strategy: the difference and why it matters SN - 0307886239 AV - HD30.28 .R854 2011 U1 - 658.4012 22 PY - 2011///] CY - New York PB - Crown Business KW - Strategic planning KW - Strategy N1 - Includes bibliographical references and index; 1: Good and bad strategy -- Good strategy is unexpected -- Discovering power -- Bad strategy -- Why so much bad strategy? -- The kernel of good strategy -- 2: Sources of power -- Using leverage -- Proximate objectives -- Chain-link systems -- Using design -- Focus -- Growth -- Using advantage -- Using dynamics -- Inertia and entropy -- Putting it together -- 3: Thinking like a strategist -- The science of strategy -- Using your head -- Keeping your head N2 - Argues that a manager's central responsibility is to create and implement strategies, challenges popular motivational practices, and shares anecdotes discussing how to enable action-oriented plans for real-world results ER -