Zuckerman, Mary Ellen, <br/><br/>
A history of popular women's magazines in the United States, 1792-1995 / 
 History of popular women's magazines in the United States, seventeen ninety two-nineteen ninety five  History of popular women's magazines in the United States, 1792 to 1995 
Mary Ellen Zuckerman. 
 - xvii, 272 pages ;  24 cm. 
 - Contributions in women's studies,  no. 165  0147-104X ; .
 - Contributions in women's studies ;  no. 165. .
<br/><br/>Includes bibliographical references (pages 243-265) and index. 
<br/><br/>Women's magazines, 1865-1918. Birth of the big six ; Leaders in the field ; Editing the women's magazines ; Marriage of convenience: advertising and women's magazines ; What they were reading: content in women's magazines, 1890-1918 -- Women's magazines, 1919-45. Women's magazines in the interwar years ; Targeting readers ; Creating the women's magazines ; Attracting advertising ; Magazine content during the interwar years ; World War II -- Women's magazines, 1946-95. Big six to seven sisters ; New contenders. 
<br/><br/><label>ISBN: </label>0313306753 9780313306754 
<br/><br/><label>LCCN: </label>97045646 
<br/><br/><label>Subjects--Topical Terms: </label><br/>Women's periodicals, American--History
<br/><br/><label>LC Class. No.: </label>PN4879  / .Z83 1998 
<br/><br/><label>Dewey Class. No.: </label>051.082