Essentials of strategic management /
J. David Hunger, Thomas L. Wheelen.
- Fifth edition.
- xv, 190 pages : illustrations ; 24 cm
Includes bibliographical references and index.
Part I: Introduction to strategic management -- Basic concepts of strategic management -- Corporate governance and social responsibility -- Part II: Scanning the environment -- Environmental scanning and industry analysis -- Internal scanning: organizational analysis -- Part III: Strategy formulation -- Strategy formulation: situation analysis and business strategy -- Strategy formulation: corporate strategy -- Strategy formulation: functional strategy and strategic choice -- Part IV: Strategy implementation and control -- Strategy implementation : organizing for action -- Strategy implementation : staffing and leading -- Evaluation and control -- Part V: Introduction to case analysis -- Suggestions for case analysis.