Polonsky, Michael J., <br/><br/>
Designing and managing a research project :  a business student's guide / 
Michael Jay Polonsky, David S. Waller. 
 - Second edition. 
 - xiii, 279 pages :  illustrations ;  26 cm 
<br/><br/>Includes bibliographical references and index. 
<br/><br/>Introduction -- Choosing a topic -- The role of the supervisor -- Group dynamics and the role of conflict -- Ethical considerations -- Planning the research project -- Literature review -- Data gathering -- Qualitative data analysis -- Quantitative data analysis -- Establishing recommendations -- Presenting the results -- Writing the report -- Oral presentations -- Concluding remarks. 
<br/><br/><label>ISBN: </label>1412977754 9781412977753 
<br/><br/><label>LCCN: </label>2010015052 
<br/><br/><label>Subjects--Topical Terms: </label><br/>Business--Research--Methodology
<br/><br/><label>LC Class. No.: </label>HD30.4  / .P65 2011 
<br/><br/><label>Dewey Class. No.: </label>650.072