Do you make these mistakes in English? : the story of Sherwin Cody's famous language school /
Edwin L. Battistella.
- x, 214 pages : illustrations ; 22 cm
Includes bibliographical references (pages 165-189) and index. "Works by Sherwin Cody": p. [200]-206.
An advertisement that never changed -- From literature to business -- Good money in good English -- What you want and where to get it -- The 100% self-correcting course in English language -- Grammar and vocabulary -- The finishing touches -- Every day people judge you -- Just 15 minutes a day -- A better self : manners, music, and muscles -- Smile -- Language, culture, and anxiety -- Linguistics and the new rhetoric -- Study at home -- School's out -- The Sherwin Cody legacy.
019536712X 9780195367126
2007044652
Cody, Sherwin, 1868-1959
English teachers--United States--Biography Businesspeople--United States--Biography Language and culture--History--United States--20th century. Correspondence schools and courses--History--20th century. English language--Rhetoric--Study and teaching