Drucker, Peter F. 1909-2005

Innovation and entrepreneurship : practice and principles / Peter F. Drucker. - ix, 277 pages ; 21 cm

Includes bibliographical references (pages 267-268) and index.

"Peter Drucker's classic book on innovation and entrepreneurship This is the first book to present innovation and entrepreneurship as a purposeful and systematic discipline that explains and analyzes the challenges and opportunities of America's new entrepreneurial economy. Superbly practical, Innovation and Entrepreneurship explains what established businesses, public service institutions, and new ventures need to know and do to succeed in today's economy."--Publisher's website.

0060851139 9780060851132


Small business--United States
New business enterprises--United States
Entrepreneurship.

HD2346.U6 / .D78 1993

658.421