TY  - BOOK
AU  - Morris,Richard
TI  - The fundamentals of product design
T2  - AVA academia
SN  - 2940373175
AV  - TS171 .M67 2009
U1  - 745.2 22
PY  - 2009///]
CY  - Lausanne
PB  - AVA Pub.
KW  - Industrial design
KW  - Manufactures
KW  - Design
N1  - Includes bibliographical references
N2  - "The Fundamentals of Product Design teaches students the key principles and processes of product design. Product design is a vast discipline that touches on many subject areas such as proof of ideas, product briefs, design solutions, development, manufacturing and marketing. This book covers all of the key areas, aiming to provide pointers to students as to what to think about and where to go next. In doing so it provides an integrated and cohesive view of the design process. Full of inspiring visuals covering a wide variety of product design examples, The Fundamentals of Product Design presents an engaging introduction to this sizeable topic and can be used as both a reference text and a useful guide."--Publisher's website
ER  -