Fowler, Floyd J.,

Survey research methods / Floyd J. Fowler, Jr. - Fourth edition. - x, 201 pages : illustrations ; 22 cm. - Applied social research methods series; 1 . - Applied social research methods series ; v. 1. .

Includes bibliographical references (pages 181-189) and index.

Introduction -- Types of Error in Surveys -- Sampling -- Nonresponse: Implementing a Sample Design -- Methods of Data Collection -- Designing Questions to be Good Measures -- Evaluating Survey Questions and Instruments -- Survey Interviewing -- Preparing Survey Data for Analysis -- Analyzing Survey Data -- Ethical Issues in Survey Research -- Providing Information About Survey Methods -- Survey Error in Perspective. 1. 2. 3. 4. 5. 6. 7. 8. 9. 10. 11. 12. 13.

1412958415 9781412958417

2008011835


Social surveys

HN29 / .F68 2009

300.723