Chon, K. S., <br/><br/>
Welcome to hospitality :  an introduction / 
 Introduction / Kaye (Kye-Sung) Chon, Thomas A. Maier. 
Kaye (Kye-Sung) Chon, Thomas A. Maier. 
 - Third edition. 
 - xix, 494 pages :  colour illustrations ;  26 cm 
<br/><br/> Includes index. 
<br/><br/> Welcome to the Hospitality Industry --  Travel and Tourism: Partners with Hospitality --  Global Issues and Hospitality --  Dynamics of the Lodging Industry --  Hotel Development --  Hotel Management and Operations --  Contemporary Foodservice Concepts --  Culinary Arts and Foodservice Operations --  Beverage Management --  Strictly Business --  Leisure Activities and Hospitality --  Focus on the Future --  Building for Success.  1.  2.  3.  4.  5.  6.  7.  8.  9.  10.  11.  12.  13. 
<br/><br/> "Welcome to Hospitality: An Introduction provides a detailed description of the many facets of the Hospitality and Tourism sector, including tours and travel, hotels, restaurants, culinary, casino operations, cruises, and the recreation and leisure industries. Personal profiles of industry leaders highlight the wide range of career opportunities available in the field. The authors discuss the Hospitality and Tourism industry's evolution toward increased internationalization and integration. Industry Insight vignettes offer a behind-the-scenes view of real-life job tasks and career success stories. Each chapter features practical case study scenarios, including business and social attitude comparatives, advertising and marketing messaging, financial modeling, and competitive analysis formulation."--Publisher's website. 
<br/><br/><label>ISBN: </label>1428321489 9781428321489 
<br/><br/><label>LCCN: </label>2009920753 
<br/><br/><label>Subjects--Topical Terms: </label><br/>Hospitality industry--Textbooks<br/>Tourism--Textbooks
<br/><br/><label>Dewey Class. No.: </label>647.94