TY - BOOK AU - Wilkening,Susie AU - Chung,James ED - American Association of Museums. TI - Life stages of the museum visitor: building engagement over a lifetime SN - 9781933253138 (alk. paper) AV - AM7 .W55 2009 U1 - 069.1 22 PY - 2009/// CY - Washington, DC PB - AAM Press KW - Museum attendance KW - Evaluation KW - Museum techniques KW - Museums KW - Management KW - Museum visitors KW - United States N1 - "The American Association of Museums."; Includes index; Generational dynamics at play -- The research -- The changing face of America -- Museum advocates, part I: who are they? -- Museum advocates, part II: where do they come from? -- The challenge of moms -- "We've outgrown museums: middle-school students -- Generation Y -- Older women, the dream visitors -- Older men: amazing grace -- Six trends ER -