TY  - BOOK
AU  - Strachman,Daniel A.
TI  - The long and short of hedge funds: a complete guide to hedge fund evaluation and investing 
T2  - [Wiley finance]
SN  - 0471792187
AV  - HG4530 .S838 2009
U1  - 332.64524 22
PY  - 2009///]
CY  - Hoboken, N.J.
PB  - John Wiley & Sons
KW  - Hedge funds
N1  - Series statement from jacket; Includes bibliographical references (pages 219-221) and index; Introduction --; 1; Hedge Funds Past, Present, and Future --; The Father of the Hedge Fund Industry --; Why Invest in Hedge Funds? --; Understanding the Market --; What Happened at Bear, and Why --; Why This Book? --; 2; Hedge Funds Today --; Hedge Funds In The News --; How Hedge Funds are Regulated --; Recent Calls for Regulation --; Hedge Fund Fees --; Commission Give-Up --; Continuing the Jones Legacy --; 3; The Men Who Made the Industry What it is Today --; A Force to Be Reckoned With --; Hedge Fund Legends --; George Soros --; How Soros Managed Money --; Michael Steinhardt --; How Steinhardt Managed Money --; Julian Robertson --; How Robertson Managed Money --; Standing on the Shoulders of Giants --; 4; Running Your Fund Transparently --; When Good Funds Go Bad --; What You Can Learn from the Credit Crisis --; What Went Wrong --; Perception versus Reality --; Fraud --; Information Exchange --; Giving Your Investors Their Due --; Explaining Your Strategy --; Keeping the Lines of Communication Flowing --; Communication During a Crisis --; Jumping on the Hedge Fund Bandwagon --; The Year of the Hedge Fund --; Where the Industry is Heading --; 5; How Hedge Funds are Packaged --; Funds of Funds --; How a Fund of Funds Works --; Fund of Fund Economics --; The Costs of Running a Fund of Funds --; Fund of Funds Growth --; Fund of Fund Buyouts --; Managers of Managers --; MOM Knows Best --; The Pros and Cons of Transparency --; Diversifying Your Portfolio --; Avoiding Common Problems --; 6; How to Raise Money --; Friends and Family, Referrals, and Perfect Strangers --; Dialing for Dollars --; Making Connections --; Capital Introduction Services --; How Capital Services Work --; Third-Party Marketing --; Choosing a Third-Party Marketer --; When to Hire a Third-Party Marketer --; The Road to Wealth --; Conducting Reconnaissance --; A Cautionary Tale --; If You Build It, They Won't Come --; Finding the Right Investors --; Taking Your Strategy to the Streets --; Vetting Your Investors --; Preparing the Pitch Book --; A Few Final Thoughts on the Essence of Successful Marketing --; 7; The Supporting Staff --; The Cardinal Rule of Choosing a Service Provider --; The Lawyers --; Choosing an Experienced Attorney --; What to Ask Your Attorney --; The Accountants --; Prime Brokers --; Third-Party Administration --; Calculating Net Asset Values --; Size Matters --; Finding a Third Party Administrator --; Using a Third-Party Administrator for Onshore Funds --; Using a Third-Party Administrator for Offshore Funds --; Insurance Companies --; Headhunters --; Other Services --; Taking Advantage of Technology --; Part ing; Thoughts on Service Providers --; 8; Fraud, Collapse, and the Kitchen Sink --; Why Fraud Exists --; Is Fraud Really Rampant in the Hedge Fund Industry? --; Why the Popular Press Has it Wrong --; Why Hedge Funds Implode --; In a Word: “Ego” --; Why Fraud Happens in the Hedge Fund Industry --; The KL Financial Debacle --; Manhattan Investment Fund --; Lake Shore Fund Complex --; Hedge Fund Mismanagement --; The Amaranth Story --; DB Zwirn & Company --; Bear Stearns --; What Went Wrong --; How to Protect Yourself --; Regulatory Moves to Stop Fraud and Mismanagement --; Investor Due Diligence --; Manager Due Diligence --; Making a Good First Impression --; 9; A Few Parting Thoughts --; Appendix A; Due Diligence Questionnaire --; Appendix B; Resource Guide --; Appendix C; Historic Performance of Hedge Funds
N2  - "The Long and Short of Hedge Funds presents readers with a unique look at these investment vehicles, the people who run them, and those who provide services to them. This book is a detailed guide of the industry and offers rare access to hedge fund managers and industry participants. The book provides the reader with a real education about hedge funds, gaining a firm understanding of the industry."--Publisher's website
ER  -