Creating experiences in the experience economy / edited by Jon Sundbo, Per Darmer. - vii, 262 pages : illustrations, maps ; 24 cm. - Services, economy, and innovation . - Services, economy, and innovation. .

Includes bibliographical references and index.

Introduction to experience creation / The food and eating experience / Designing innovative video games / What makes Rome: ROME? A curious traveller's multisensory analysis of aspects of complex Roman experiences / The backstaging of experience production / Entrepreneurs in music: the passion of experience creation / The urban innovation network geography of leisure experiences / Experience offerings: who or what does the action? / Performing cultural attractions Jorgen Ole Baerenholdt Baerenholdt, Jorgen Ole / On sense and sensibility in performative processes / Experience production by family tourism providers / Per Darmer, Jon Sundbo -- Jan Krag Jacobsen -- Erik Kristiansen -- Bjorn Laursen -- Jon Sundbo, Peter Hagedorn-Rasmussen -- Per Darmer -- Flemming Sorensen -- Connie Svabo -- Michael Haldrup, Jonas Larsen -- Henriette Christrup -- Ann Hartl, Malene Gram. 1. 2. 3. 4. 5. 6. 7. 8. 9. 10. 11.

1847209300 9781847209306

2008023888


Marketing--Psychological aspects
Experience--Economic aspects
New products
Consumer behavior.

HF5415 / .C696 2008

658.8