TY - BOOK AU - Myers,Michael D. TI - Qualitative research in business & management SN - 1412921651 AV - HD30.4 .M94 2009 U1 - 650.072 23 PY - 2009/// CY - Los Angeles, London PB - SAGE KW - Management KW - Research KW - Qualitative research N1 - Includes bibliographical references (pages 262-274) and index; 1; How to use this book --; 2; Overview of qualitative research --; 3; Research design --; 4; Philosophical perspectives --; 5; Ethics --; 6; Action research --; 7; Case study research --; 8; Ethnographic research --; 9; Grounded theory --; 10; Interviews --; 11; Participant observation and fieldwork --; 12; Using documents --; 13; Analysing qualitative data: an overview --; 14; Hermeneutics --; 15; Semiotics --; 16; Narrative analysis --; 17; Writing up --; 18; Getting published --; 19; Qualitative research in perspective ER -