Marketing : real people, real choices /
Solomon [and others].
- N.Z. edition / "Authorised adaptation from the United States".
- xxvi, 549 pages : colour illustrations ; 28 cm
Written by Michael R. Solomon and others. Based on: Marketing : real people, real choices / Michael R. Solomon, Greg W. Marshall, Elnora W. Stuart. 5th ed. Upper Saddle River, N.J. : Pearson Prentice Hall, c2008.