TY  - BOOK
AU  - Fletcher,Winston
TI  - Powers of persuasion: the inside story of British advertising : 1951-2000 
SN  - 0199228019
AV  - HF5813.G7 F64 2008
U1  - 659.10941 22
PY  - 2008///
CY  - Oxford, New York
PB  - Oxford University Press
KW  - Advertising
KW  - Great Britain
KW  - History
KW  - 20th century
N1  - Includes bibliographical references (pages 256-265) and index; 1951 : watershed year -- Antecedents : look back in wonder -- The nineteen fifties : the television upheaval -- The nineteen sixties : 'you've never had it so good' -- The nineteen seventies : Britain takes the lead -- The nineteen eighties : Brits buy up the business -- The nineteen nineties : recession and globalization -- Crystal balling : peering into a cloudy future
ER  -