TY - BOOK AU - Skewes,Elizabeth A. TI - Message control: how news is made on the presidential campaign trail T2 - Communication, media, and politics SN - 0742554619 AV - JK528 .S57 2007 U1 - 324.730973 22 PY - 2007///] CY - Lanham PB - Rowman & Littlefield Publishers KW - Presidents KW - United States KW - Election KW - Political campaigns KW - Communication in politics KW - Mass media KW - Political aspects N1 - Includes bibliographical references (pages 181-190) and index; Media coverage of modern campaigns -- The big picture -- The reporter's role -- The goals of the campaign managers -- Life "in the bubble" of the campaign -- A battle for access -- Deciding what's newsworthy -- A prescription for improving campaign coverage ER -