Mallen, Cheryl,

Sport, recreation and tourism event management : theoretical and practical dimensions / Cheryl Mallen and Lorne J. Adams. - xvi, 250 pages ; 23 cm

Includes bibliographical references (pages 229-248) and index.

1. Traditional and Niche Sport, Recreation and Tourism Events / Dr. Cheryl Mallen and Dr. Lorne J. Adams -- 2. The Concept of Knowledge in Event Management / Dr. Cheryl Mallen -- 3. The Event Planning Model. The Event Development Phase, Part I -- 4. The Event Planning Model. The Event Development Phase, Part II -- 5. The Event Planning Model. The Event Operational Phase / Dr. Cheryl Mallen -- 6. The Event Planning Model. The Event Implementation, Monitoring and Management Phase / Dr. Lorne J. Adams -- 7. The Event Planning Model. The Event Evaluation and Renewal Phase. Part I / Dr. Scott Forrester -- 8. The Event Planning Model. The Event Evaluation and Renewal Phase, Part II / Dr. Scott Forrester -- 9. Event Bidding / Dr. Cheryl Mallen -- 10. Facilitating Quality in Event Management / Dr. Craig Hyatt -- 11. An Integral Approach to Experiential Learning. A Foundation for Event Management and Personal Development / Dr. Beth Jowdy, Dr. Mark McDonald and Dr. Kirsty Spence -- 12. Conclusions / Dr. Lorne J. Adams -- Appendix A. Operational Plan for the National Collegiate Athletic Association (NCAA)Round 2 Basketball Championship, San Jose, California, The Hospitality Component, / Lauren Thompson -- Appendix B. Facilitation Issues and Suggestions for the Implementation, Monitoring and Management Phase of the Planning Model / Scott McRoberts.

075068447X 9780750684477


Special events--Management

GV716 / .M355 2008

790.069