TY  - BOOK
AU  - Ghemawat,Pankaj
TI  - Redefining global strategy: crossing borders in a world where differences still matter 
SN  - 1591398665
AV  - HD62.4 .G474 2007
U1  - 658.4012 22
PY  - 2007///]
CY  - Boston, Mass.
PB  - Harvard Business School Press
KW  - International business enterprises
KW  - Management
KW  - Strategic planning
KW  - Intercultural communication
N1  - Includes bibliographical references (pages 231-247) and index; 1; Semiglobalization and strategy --; 2; Differences across countries : the CAGE distance framework --; 3; Global value creation : the ADDING value scorecard --; 4; Adaptation : adjusting to differences --; 5; Aggregation : overcoming differences --; 6; Arbitrage : exploiting differences --; 7; Playing the differences : the AAA triangle --; 8; Toward a better future : getting started
ER  -